| Başlık | This is family |
| Haftanın | Iris |
| Kampanya | This is family |
| Reklamcı | adidas |
| Marka | Adidas Football |
| İlk Yayınlanma Tarihi | 2020 / 9 |
| Sektör | Advertising & Communication |
| Slogan | This is family |
| hikaye | Iris has released a new launch film for adidas x Arsenal’s third kit. ‘This is family’ plays on the unifying power and popularity of Arsenal’s head coach, Mikel Arteta, building the whole film around him and his ‘Team talk to the Arsenal family’, which is shown in the film to be global and diverse. The film also features women’s footballer of the year Vivianne Miedema and breakthrough academy talent Bukayo Saka alongside his own real family. Arsenal legends Kanu and Dennis Bergkamp also support the message with neat cameos. The film was directed by acclaimed director Karim Huu Do and was shot entirely during lockdown. |
| Medya Türü | Web Film |
| Süre | |
| Edition House | Trim Editing |
| Yaratıcı Yönetmen | Henry Scotland |
| Yaratıcı Yönetmen | Rachid Ahouiyek |
| Yaratıcı Ekip | Charlie Parker |
| Yaratıcı Ekip | Jonny Marsh |
| Strategy/Planning | Ben Milligan |
| Senior Account Director | Theo Jenkins |
| Senior Account Executive | Dyfed Thomas |
| Ajans Prodüktörü | Nadia Black |
| Ajans Prodüktörü | Catharine Griffiths |
| Design Director | David Missen |
| Mid-weight Designer | Will Timney |
| Production (Agency) | Object & Animal |
| Director | Karim Huu Do |
| Editör | Elise Butt |
| Post Prodüksiyon | ETC |
| Ses Post Prodüksiyon | 750 |
| Ses Prodüksiyonu | Soundtree Music |
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