Sarah Moffat
Yaratıcı Ajans Başkanı at Turner Duckworth
London, United Kingdom
BaşlıkEqual Justice Initiative - Logo
BriefThe goal was to create an identity that lived up to the weight of the subject while playing a supporting role. At its heart is a symbol that implores us to break the cycle of injustice. Two equal letter Js form a broken chain, which not only encapsulates a larger purpose, but also became the symbol for the new Legacy Museum. The bold simplicity of the broken chain led to a series of illustrations that highlight the Equal Justice Initiative's key themes and ideas with immediacy. Two equal letter Js form a broken chain that symbolises the themes, ideas and purpose of the Equal Justice Initiative. A symbol that implores viewers to break the cycle of injustice.
Haftanın
Kampanya Equal Justice Initiative - Logo
Reklamcı Equal Justice Initiative
Marka Equal Justice Initiative
PostedKasım 2018
Sektör Institutional/Public Interest/Non-Profit Org.
hikaye Equal Justice Initiative is a nonprofit organization committed to ending mass incarceration and excessive punishment in the United States, to challenging racial and economic injustice, and to protecting basic human rights for the most vulnerable people in American society.
Medya Türü Corporate/Brand Identity
Head of Design
Head of Design
Yaratıcı Yönetmen
Yaratıcı Yönetmen
Tasarımcı
Tasarımcı
Tasarımcı
Tasarımcı
Prodüktör
Account Services Supervisor
Account Services Supervisor
Creative Agency

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