| Başlık | Tag You're It |
| Haftanın | 22squared |
| Kampanya | Princess Lacey's Laces |
| Reklamcı | Shoe Carnival Inc. |
| Marka | Shoe Carnival |
| İlk Yayınlanma Tarihi | 2016 / 1 |
| Sektör | Shoes |
| hikaye | As part of the campaign, Shoe Carnival is also sharing videos of college basketball coaches sharing how their lives have been touched by cancer, urging social media users to purchase Lacey’s Laces. These special laces will be available exclusively at Shoe Carnival stores and on its dedicated website: shoecarnival.com/lacey. Full proceeds from the sale of these special laces will benefit The American Cancer Society's Coaches vs. Cancer organization and Princess Lacey's Legacy. Shoe Carnival will not receive profit from the sale of these laces and has dedicated a large portion of their monthly social budget to support this important initiative. |
| Medya Türü | Social Media |
| Süre | |
| Yaratıcı Ajans Başkanı | John Stapleton |
| Yaratıcı Yönetmen | Kevin Botfeld |
| Yaratıcı Yönetmen | Jennifer Tuel |
| Director of Content | Mindy Adams |
| Sanat Yönetmeni | Rachel Splinter |
| Sanat Yönetmeni | Eduarda Castro |
| Reklam Yazarı | Natalie Meeks |
| Prodüktör | Emily Cabral |
| Content Strategy Director | Hillary Traylor |
| Associate Strategy Director | Natalie Webb |
| EVP, Client Leadership | Ed Klein |
| Müşteri Süpervizörü | Shelly Hiatt |
| Müşteri Temsilcisi | Mallory Morgan |
| Photographer/Designer/Stylist | Rachel Splinter |
| Photographer/Designer/Stylist | Eduarda Castro |
| Lettering Artist | Casey Ligon |
| Prodüksiyon Sorumlusu | Karen Burke |
More Work
SEE ALLM(illion)osaic 1
- MARKA:
- Mercedes-Benz
- HAFTANIN:
- R/GA
Princess Lacey's Laces
- MARKA:
- Shoe Carnival
- HAFTANIN:
- 22squared
Balloon
- MARKA:
- Shoe Carnival
- HAFTANIN:
- 22squared
Joy Laces
- MARKA:
- Shoe Carnival
- HAFTANIN:
- 22squared
How To
- MARKA:
- Shoe Carnival
- HAFTANIN:
- 22squared