AdForum
Amélie Juillet
Amélie Juillet
Responsable communication / RP at Buzzman, Paris
Paris, France
Düzelt
See all work
BaşlıkJean Dujardin
Başlık (ana dil)Jean Dujardin (st anglais)
Haftanın
Kampanya Jean Dujardin
Reklamcı Boursorama
Marka Boursorama Banque
İlk Yayınlanma Tarihi 2022 / 10
Sektör Banking & Financial Services, Investments, Stock Brokers
felsefe (ana dil) Depuis 5 ans, Boursorama Banque capitalise sur le territoire de la recommandation de ses clients et se positionne comme “La banque qu’on a envie de recommander”, car en effet, plus de la moitié de ses nouveaux clients viennent sur la recommandation d’un proche.Après Brad Pitt en 2019 et Mike Tyson en 2021, ce n’est autre que Jean Dujardin qui, cette année, se retrouve au cœur de la campagne.
À travers un film réalisé par Jean-Baptiste Saurel, nous plongeons dans les coulisses d’une superproduction hollywoodienne : la prochaine publicité Boursorama Banque. Seul problème : Jean Dujardin demeure introuvable pour la scène finale. Parmi les nombreux décors et plateaux de tournage, nous suivons l’assistante réalisatrice lancée à sa recherche.
La campagne, orchestrée par iProspect, est visible depuis le 30 octobre. Elle est composée d’un film décliné sous plusieurs formats (66”, 35”, 25″, 20” et 12”) visible en TV, au cinéma et en social média. Elle sera également appuyée par une campagne d’affichage visible à partir du 21 novembre.
Medya Türü Television
Süre
Prodüksiyon Şirketi
Reklam Sorumlusu
Reklam Sorumlusu
Reklam Sorumlusu
Reklam Sorumlusu
Reklam Sorumlusu
Reklam Sorumlusu
Reklam Sorumlusu
President & Chief Creative Officer
Vice President (VP)
Yönetici Direktör
Creative Director, Copywriter
Creative Director/ art director
Art Director Assistant
Associate Director
Müşteri Direktörü
Group Manager
PR & Communications Manager
PR Executive
PR Assistant
PR Assistant
Prodüksiyon Sorumlusu
Ajans Prodüktörü
Ajans Prodüktörü
Basılı Malzeme Prodüktörü
Yönetmen
Prodüktör
Fotoğrafçı
Ses

People related to this work

İlgili reklamlar

Trending

Anthony Hehir

Director - Nutrition Improvement Program
Basel, Switzerland
Royal DSM

Anthony Hehir is a South African and Irish national, born and rai...

Barbara Williams

Executive Creative Director
Toronto, Canada
Tribal+TrackDDB

Barb is an award-winning Executive Creative Director with more...

Tamryn Kerr

Creative Director
London, United Kingdom
The Hijinks Collective

Hi, I'm Tamryn. An award-winning Senior Creative currently Freela...

Richard Denney

joint Chief Creative Officer
London, United Kingdom
St Luke's

Richard Denney began his career at RKCR/Y&R in 1996, picking up a...

Ana Balarin

Executive Creative Director
London, United Kingdom
Mother London

Ana studied advertising in Brazil before packing her bags and mov...

Jonathan Deeb

Chief Creative Officer
Dusseldorf, Germany
Proximity

Multi award-winning Chief Creative Officer with 20 years’ experie...

Justin Tindall

Group Chief Creative Officer
London, United Kingdom
M&C Saatchi

Justin Graduated from Goldsmiths College in 1989 with a degree in...

Spence Kramer

CEO, Atlanta
Portland, United States
J. Walter Thompson Atlanta

Outcome-driven, charismatic marketing and branding executive with...
SEE MORE TALENT

Create a free Talent profile and become a member of AdForum

Get Started