| Başlık | Visit Xbox |
| Haftanın | McCann London |
| Kampanya | VisitXbox |
| Reklamcı | Microsoft XBOX |
| Marka | XBOX |
| İlk Yayınlanma Tarihi | 2019 / 6 |
| Sektör | Video Games/Consoles |
| hikaye | Video game marketing has always focused on characters, guns and explosions. How could Xbox attract a wider audience who didn’t care about the violence? What about giving them a new reason to buy games? Not to play, but to visit! Xbox transformed into a travel brand, promoting not gameplay, but the locations in games – all built around a partnership with travel guide publisher Rough Guides. The Rough Guide to Xbox was just like their travel guides to real countries, but this time the advice was for virtual worlds. |
| Medya Türü | İnteraktif |
| Süre | |
| Yaratıcı Ajans Başkanı | Rob Doubal |
| Yaratıcı Ajans Başkanı | Laurence Thomson |
| Yaratıcı Yönetmen | Jamie Mietz |
| Yaratıcı Yönetmen | Sanjiv Mistry |
| Senior Creative | Jim Nilsson |
| Senior Creative | Jacob Bjordal |
| Yönetmen | Jim Nilsson |
| Yönetmen | Jacob Bjordal |
| Head of Strategy | Karen Crum |
| Planner Director | James Appleby |
| Planner Director | Fannie David |
| Sanat Yönetmeni | Dan Howarth |
| Tasarımcı | Matthew Thomas |
| Tasarımcı | Nazima Motegheria |
| Project Director | Clare Prager |
| Proje Sorumlusu | Anna Curtis |
| Managing Partner | Sailesh Jani |
| PR Senior Account Director | Nicole Robinson-Spaude |
| Müşteri Direktörü | Andrew Wynn |
| Müşteri Temsilcisi | Conor Lloyd |
| Müşteri Temsilcisi | Anastasia Imam |
| Müşteri Temsilcisi | Lucy Manning |
| Müşteri Temsilcisi | Eloise Thompson |
| Yaratıcı Ajans Başkanı | Rob Smith |
| Chief Production Officer | Sergio Lopez |
| Prodüksiyon Sorumlusu | Kin-man Ly |
| Prodüktör | Alex Dougan |
| Prodüktör | Jeremy Reichman |
| Prodüksiyon | Fire without Smoke |
| Post Prodüksiyon | Craft London |
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