Başlık | Wheelchange Tours |
Brief | There are many ways to make tourism more inclusive. Wheelchange Tours is one of them: a system that links a wheelchair to a bicycle. Thanks to that innovation, a person with reduced mobility can become a tour guide. This innovation led to the creation of a new type of city tour, and a new sort of tour guide. |
Haftanın |
FCB Lisbon
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Kampanya |
Wheelchange Tours
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Reklamcı |
Tur4All
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Marka |
Wheelchange Tours
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Posted | Kasım 2019 |
Sektör | Transport, Travel and Tourism
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hikaye | There are many ways to make tourism more inclusive. Wheelchange Tours is one of them: a system that allows you to couple a wheelchair with a bicycle. With it, a person with reduced mobility can become a tourist guide. |
Sorun | Wheelchange Tours is an idea for Portugal which sees the tourism industry as a priority. An idea that can create a new profession in the tourist business for people with motor disabilities, and that can be replicated elsewhere. |
Medya Türü |
Case Study
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Yaratıcı Yönetmen |
edson athayde
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Yaratıcı Yönetmen |
Luis Silva Dias
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Yaratıcı Ajans Başkanı |
edson athayde
|
Reklam Yazarı |
edson athayde
|
Reklam Yazarı |
Márcio Nazianzeno
|
Sanat Yönetmeni |
Eduardo Pastor
|
Sanat Yönetmeni |
Andre Santos
|
Tasarımcı |
João Martins
|
Prodüksiyon Şirketi |
BRO cinema
|
Yönetmen |
Mário Patrocínio
|
Ses |
O Menino Grava
|