| hikaye | The campaign’s central piece is a documentary that features couple Glennis LaRoe and Kip Geddes, two avid travellers who agreed to come to Québec and take part in a one-of-a-kind adventure. Transported by a mobile room across the province, the couple never knew where they would stop next, nor what view would await them when they opened their eyes: whales in the majestic St. Lawrence River, the historic Château Frontenac, an interactive path through Foresta Lumina at night or a herd of friendly sheep. “We had no idea what to expect, but when we opened the doors the first morning, we knew this trip was going to be amazing. Travelling with no expectations is like watching a movie without seeing the trailer,” enthuse Glennis LaRoe and Kip Geddes. |