Umar Achraf
Digital Account Manager at FP7/BAH
Bahrain, Bahrain
BaşlıkGhaneely
Haftanın
Kampanya Ghaneely
Reklamcı Orange
Marka Orange
İlk Yayınlanma Tarihi 2016 / 11
Sektör Telecommunications Services
hikaye Produced in the form of a music video, our creative idea was to give the Egyptian youth full control of our campaign; the same control they had when using our app, Ghaneely. Because the app gave them a wide selection of music options, artists and genres to enjoy whenever and wherever, so too did our campaign. Choreographed at a specific beat per minute, our music video was shot to ensure that any piece of music would work perfectly on the dance moves. Accordingly, our video invited our app users to choose the song they believed best fit the dance, and in doing so, create their own unique versions of our campaign. Therefore, without the engagement and participation of our audience, the campaign would cease to exist and remain music-less.
Medya Türü Web Film
Süre
Yaratıcı Yönetmen
Yaratıcı Yönetmen
Sanat Yönetmeni
Reklam Yazarı
Group Account Director
Müşteri Direktörü
Müşteri Süpervizörü
Müşteri Süpervizörü
Digital Director
Digital Manager
Digital Project Manager
Head Of Planning
Planning Supervisor
Prodüktör
Prodüktör
Prodüktör
Yönetmen
Görüntü Yönetmeni
Kompositör
Prodüksiyon Sorumlusu
Editör
Renkçi
Sound Designer
Prodüksiyon Şirketi

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