| Başlık | Echo |
| Haftanın | Voskhod |
| Kampanya | Everybody Loves Crabs |
| Reklamcı | Viciunai |
| Marka | VICI |
| Posted | Eylül 2017 |
| Sektör | Canned Fish & Seafood |
| hikaye | In a world where things are changing every second, where people can’t find understanding in anything - from religion to culture - there’s one thing that unites all of us. A research conducted by Voskhod confirmed: 89% of people love crabs! No matter who you are or what you do - you will love VICI, the only crabsticks with real crab meat in Russia! |
| Medya Türü | Television |
| Süre | |
| Yaratıcı Yönetmen | Andrey Gubaydullin |
| Reklam Yazarı | Anton Rozhin |
| Reklam Yazarı | Daria Ovechkina |
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