Altoids - "The Curious Afterlife of a Tin"

Energy BBDO

Energy BBDO Chicago, United States

Ödüller

16182

Marka: Altoids
Ülke: United States

Reklamcı: Mars, Inc.

Başlık	The Curious Afterlife of a Tin
Brief	Last year’s “The Curious Afterlife of a Tin” campaign invited people to imagine what might be inside of an old Altoids tin once all of the mints are gone. In 2018, we took this concept further, by presenting the bizarre uses one can give an old Altoids tin in different print ads for fake products. The prints have a retro feel that matches the look and feel of the iconic brand with our tins being presented as the hero in the most unlikely situations. As a homage to the comedic heritage of the brand, each one of the faux retro ads contain humorous copy that rewards the curiosity of those who read it.
Haftanın	Energy BBDO
Kampanya	The Curious Afterlife of a Tin
Reklamcı	Mars, Inc.
Marka	Altoids
Posted	Kasım 2018
Sektör	Candies
hikaye	Altoids is a heritage mint brand with an iconic tin that has maintained its retro feel in its advertising. Our campaign, “The Curious Afterlife of a Tin”, respects the well-known heritage of the brand and focuses on one of the most iconic benefits of the product: its packaging.
Medya Türü	Print
Yaratıcı Ajans Başkanı	Andrés Ordóñez
Yaratıcı Yönetmen	Josh Gross
Yaratıcı Yönetmen	Pedro Pérez
Yaratıcı Yönetmen	Alejandro Juli
Yaratıcı Yönetmen	Manuel Torres Kortright
Reklam Yazarı	Paul Carpenter
Reklam Yazarı	Angela Williams
Sanat Yönetmeni	Chris George
Sanat Yönetmeni	Allie Salzman
Fotoğrafçı	Alberto Oviedo
Ajans Prodüktörü	Mary Day
Ajans Prodüktörü	Tom Sustan
Ajans Prodüktörü	Marissa Mandarino
Ajans Prodüktörü	Ben Karas
Ajans Prodüktörü	Homer Marrs
Ajans Prodüktörü	Liz Miller-Gershfeld
Yönetici Direktör	Jeff Adkins
Client Services Director	Lianne Sinclair
Müşteri Direktörü	Jamie DeFer
Medya Ajansı	Mediacom, Chicago
Müşteri Direktörü	Kathryn Ford
Medya Ajansı	Starcom
Associate Director	Alex Birchmeier
Reklam Sorumlusu	Steve Johnson