Başlık | Sextortion Ed Video |
Haftanın | No Fixed Address |
Kampanya | Don't Get Sextorted, Send a Naked Mole Rat |
Reklamcı | The Canadian Centre for Child Protection |
Marka | The Canadian Centre for Child Protection |
İlk Yayınlanma Tarihi | 2017 / 5 |
Sektör | Anti-Domestic Violence, Sexual Abuse |
Slogan | Don't Get Sextorted, Send a Naked Mole Rat |
felsefe | The Don’t Get Sextorted, Send a Naked Mole Rat campaign breaks down communication barriers with a character that uses humour and innuendo to appeal to teenage boys; capture their attention; and make it easier to talk about sextortion. The naked mole rat character is also portrayed in memes that can be sent as a prankster-style alternative, to those asking for nudes online. It gives boys an easy “way out” of a potential sextortion situation. |
Medya Türü | |
Yaratıcı Yönetmen | Shawn James |
Yaratıcı Yönetmen | Dhaval Bhatt |
Sanat Yönetmeni | Daniela Angelucci |
Sanat Yönetmeni | Randy DeMelo |
Sanat Yönetmeni | Shawn James |
Reklam Yazarı | Andrew Rizzi |
Reklam Yazarı | Cole Rosenberg |
Reklam Yazarı | Dhaval Bhatt |
Prodüktör | Brie Gowans |