| Başlık | Volvo Blind Spot Billboard |
| Haftanın | FamousGrey |
| Kampanya | Volvo Blind Spot Billboard |
| Reklamcı | Volvo |
| Marka | Volvo |
| İlk Yayınlanma Tarihi | 2021 / 1 |
| Sektör | Automotive Accessories & Services |
| hikaye | The blind spot is one of the main causes of serious or fatal bicycle accidents. To prevent this, Volvo released the first blind spot detector on the market back in 2004. Like all Volvo innovations, this one is not patented, enabling any car manufacturer to equip their models with it. With the increasing number of cyclists in cities (+64% by 2020) and the rising number of accidents (+16% by 2020), Volvo is reviving the importance of its BLIS (Blind Spot Information) system. But instead of advertising it, Belgian advertising agency FamousGrey and Volvo chose to equip their advertising with it so that everyone can benefit from it. |
| Medya Türü | Digital Billboard/Poster |
| Süre | |
| Reklam Sorumlusu | Balder Dhondt |
| Reklam Sorumlusu | Lolita Swanet |
| Yaratıcı Yönetmen | Peter Ampe |
| Yaratıcı Ekip | Vanessa Hendrickx |
| Yaratıcı Ekip | Antoine Wellens |
| Müşteri Direktörü | Olivia Naudts |
| Müşteri Temsilcisi | Matthias Roose |
| Müşteri Temsilcisi | Klaartje Vanmulders |
| Experience Director | Maarten Breda |
| Digital Design | Sacha Lempereur |
| Digital Strategist | Wies Dickens |
| RTV | Marlies Neudt |
| Prodüksiyon Şirketi | Landvogel |
| Yönetmen | Kurt de Leijer |
| Görüntü Yönetmeni | Piet Deyaert |
| Prodüksiyon Sorumlusu | Yannick Verdonck |
| Prodüksiyon Şirketi Prodüktör | Maud Van Parys |
| Post Prodüksiyon | FamousGrey Productions |
| Editör | Sven Vanhee |
| Sound Engineer | Eli Sundermann |
| Prodüksiyon | Fisheye Creative Solutions |
| Proje Sorumlusu | Pieter Troch |
| 3D Artist | Kobe Roels |
| Development | Roel Kint |
| Medya Ajansı | Mindshare |
| Media Team | Charlotte Massa |
More Work
SEE ALLCall Mom
- MARKA:
- Proximus
- HAFTANIN:
- FamousGrey
Couch
- MARKA:
- Visit Brussels
- HAFTANIN:
- Air, Partner of McCann
Fridge
- MARKA:
- Visit Brussels
- HAFTANIN:
- Air, Partner of McCann
The Smarter XC60
- MARKA:
- Volvo
- HAFTANIN:
- FamousGrey
The Inner Voice
- MARKA:
- VRT Radio 1
- HAFTANIN:
- Bonka Circus
The Red Passion Gallery
- MARKA:
- Campari
- HAFTANIN:
- FamousGrey
The Belgian Heartbeat
- MARKA:
- Proximus
- HAFTANIN:
- FamousGrey
Volvo Blind Spot Billboard (French subt)
- MARKA:
- Volvo
- HAFTANIN:
- FamousGrey
Recruiting car
- MARKA:
- Volvo S90
- HAFTANIN:
- FamousGrey