Başlık | #DontForgetMariana |
Haftanın | Filadelfia Comunicação |
Kampanya | #DontForgetMariana |
Reklamcı | Filadelfia |
Marka | Filadelfia |
İlk Yayınlanma Tarihi | 2018 / 3 |
Sektör | Institutional/Public Interest/Non-Profit Org. |
felsefe | A campaign to remember Brazil’s worst environmental disaster. In November 2015, a mining dam collapsed in the city of Mariana, Brazil. 40 billion liters of toxic mud destroyed villages, left 19 people dead, hundreds homeless, and flowed down 600km to the sea, killing fish, flora and aquatic life, contaminating water sources in 30 cities along the way. Two years after the tragedy, people have forgotten what happened. The news doesn’t cover the subject anymore. Yet, no company or person has been punished. Just 2% of green areas and 10% of water sources have been recovered. Half of the people did not receive emergency help. And the final compensation for permanent damages have yet to be defined by Brazilian justice system. To raise awareness and bring the subject into the spotlight again, we created the movement #DontForgetMariana. We invited a Brazilian celebrity, the actress Mariana Ximenes, who happens to have the same name as the city where the catastrophe took place. |
Medya Türü | İnteraktif |
Süre | |
Creative Director | Manuel Rolim |
Creative Director | Dan Zecchinelli |
Art Director | Apoenan Neves |
Reklam Yazarı | Manuel Rolim |
Agency Producer | Breno Pessoa |
Digital Director | Carol Furtado |
Social Media | Natália Boaventura |
Social Media | Rafa Urgh |
Social Media | Leila Uchoa |
Production Company | Brokolis do Brasil |
Director | Paulo Emilio Souto Fernandes |
Director Of Photography | Marcelo Borja |
Cameraman | Daniel Diniz Carvalho |
Grip | Andre Luiz Rodrigues |
Production Manager | Valeria Faria |
Executive Producer | Jean Franco |
Production Assistant | Lindemberg Lima |
Makeup | Fernanda Pereira Candido |
Costume design | Mariana Cezário |
Costume Design Assistant | Gabriela Magalhães |
Account Executives | Márcia Vieira |
Müşteri Temsilcisi | Renata Quintão |
Editing | Bruno Malaco |
Editing | Caetano Drumond |
Drivers | Francisco Vieira |
Driver | Gustavo Barros |
Driver | Ivair Cunha |
Sound Studio | Yep! |