Kiss FM - "Logos Do Rock"

AlmapBBDO

AlmapBBDO São Paulo, Brazil

9642

Başlık	Logos Do Rock
Haftanın	AlmapBBDO
Kampanya	Changes
Reklamcı	Kiss FM
Marka	Kiss FM
İlk Yayınlanma Tarihi	2020 / 2
Sektör	TV/Radio Programs & Stations
hikaye	Little changes can have big meaning – that’s what happened in the careers of many major rock stars. Inspired by their transformations, Kiss FM is in for a change, too: now, they’re broadcasting from 92.5. Created by AlmapBBDO, the campaign behind this transition makes it clear that changes can be more surprising than you might imagine – as long as you stay true to your essence. Inspired by real examples from music history, the short “Changes” runs through a few of the stories that changed rock forever. Like Queen, for example, when they fired the manager who didn’t believe in the potential of “Bohemian Rhapsody,” a song that became one of rock’s greatest hymns. In the end, “Changes” shows that, even from its new spot on the dial, Kiss FM remains as original as always.
Medya Türü	İnteraktif
Süre	15 seconds
Yaratıcı Ajans Başkanı	Luiz Sanches
Yaratıcı Yönetmen	Marcelo Nogueira
Yaratıcı Ekip	Pedro Arvati
Yaratıcı Ekip	Vitor Rolim
Agency Liaison	Ana Carolina Manfio
Agency Liaison	Nathalia Chaves
Agency Liaison	Felipe Elias Oliveira
Agency Liaison	Maysa Oliveira
RTV	Léo Damasceno
RTV	Diego Villas Boas
Ses Prodüksiyonu	Raw Audio
Kompositör	Hilton Raw
Liaison	Carol Peternelli
Liaison	Fernanda Costa
Coordinator	Robério Barbosa
Ses	André Arteze