| Başlık | Zac Efron’s Performance Test |
| Haftanın | Bindery |
| Kampanya | Zac Efron’s Performance Test |
| Reklamcı | Bombas |
| Marka | Bombas |
| İlk Yayınlanma Tarihi | 2020 / 1 |
| Sektör | Tights, Socks, Stockings |
| felsefe | Zac Efron never holds anything back – not when he's singing in a high school, not when he's rescuing people on the beach, and certainly not when he's testing Bombas Hex Tec performance socks. In a humorous new campaign created by NYC-based indie film and content studio Bindery and in partnership with Bombas, a comfort-focused DTC apparel brand, the spots enlist Efron to test out its performance socks and make sure that they live up to the “Efron standard.” In the :90 hero spot, Efron receives a box of Hex Tec socks from Bombas co-founders - Dave Heath and Randy Goldberg - asking him to put them through the ringer. Efron then engineers a series of tests...some more unconventional than others. |
| Medya Türü | İnteraktif |
| Süre | |
| Founder, Chief Brand Officer | Randy Goldberg |
| Founder & CCO | Aaron Work |
| VP of Communications | Emily Hofsetter |
| VP, Content | Jessica Krantz |
| Reklam Yazarı | Sam Bartos |
| Founder | Greg Beauchamp |
| Partner, Executive Producer | Carter Collins |
| Prodüktör | Jason Goldman |
| DP | Luca Fantini |
| Editör | matt dunn |
| Head of Post Production | Jen Gothard |
| Renkçi | Pete Steusloff |
| Aktör | Zac Efron |