Terre des femmes 40 Years Campaign - "Born Equal – The X Chromosome"

TBWA\Switzerland AG

TBWA\Switzerland AG Zurich, Switzerland

1572

Başlık	Born Equal – The X Chromosome
Haftanın	TBWA\Switzerland AG
Kampanya	Born Equal – The X Chromosome
Reklamcı	Terre des femmes
Marka	Terre des femmes 40 Years Campaign
Posted	Kasım 2021
Sektör	Institutional/Public Interest/Non-Profit Org.
hikaye	It's a microscopic chromosome that decides the sex of a child months before birth. And thus, absurdly, also how much it will earn and how high it's chances are of ending up in a violent partnership, being married underage or being raped. In occation to their 40th anniversary, the women's rights organization TERRE DES FEMMES Germany is drawing attention to this frightening fact in a nationwide awareness campaign under the hashtag #bornequal.
Sorun	Terre des Femmes is celebrating its 40th anniversary in 2021.
Medya Türü	Television & Cinema
Yaratıcı Yönetmen	Manuel Wenzel
Müşteri Direktörü	Nadja Stickl
Yaratıcı Yönetmen	Angelo Sciullo
Sanat Yönetmeni	Isabelle Benz
Sanat Yönetmeni	Junior Art Director
Reklam Yazarı	Lisa Bolte
Prodüksiyon Şirketi	Artbox Amsterdam
Yönetmen	Jurg Neve
Prodüksiyon Sorumlusu	Geert Jansen
Tasarım	Jurg Neve
Tasarım	Marcus Driessen
Animasyon	Jurg Neve
Animasyon	Kees Sparnaaij
Müzik	MOKOH Music GmbH
Audio Production	MOKOH Music GmbH