| Başlık | The Elections Edition |
| Brief | As Lebanon was going through compounding crises, with necessities getting scarcer every day, a decisive parliamentary election was threatened by an absurd reason: shortage of paper and ink necessary to print election ballots.In response, An-Nahar decided to go silent for the first time in its 88 years of existence. On February 2nd, the daily newspaper did not print its much awaited |
| Haftanın | Impact BBDO |
| Kampanya | The Elections Edition |
| Reklamcı | An-Nahar |
| Marka | An-Nahar |
| Posted | Haziran 2022 |
| Sektör | Newspapers, Magazines, Books |
| hikaye | Lebanon, pushed past the brink of collapse, is suffering from historically high inflation that has thrown 75% of its population under the poverty line. Necessities such as food, petrol, medicine and even ink and paper are scarcer every day. Lebanon’s predicament is primarily attributed to a political class that has dominated parliamentary elections since the 1990s. A nation in pain hangs on to the frail hope that the upcoming election will bring critical stability and pave the way toward real change. |
| Medya Türü | Case Study |
| Süre | |
| PR Agency | Impact Porter Novelli |
| CEO / Chairman | Dani Richa |
| Prodüksiyon Sorumlusu | Manasvi Gosalia |
| Yaratıcı Yönetmen | Marie-Claire Maalouf |
| Yönetici Direktör | Emile Tabanji |
| Regional Executive Creative Director | Ali Rez |
| Yaratıcı Yönetmen | Yasmina Boustani |
| Senior Copywriter | Maher Dahdouh |
| Tasarımcı | Jithesh Narayanan |
| Yaratıcı Yönetmen | Joe Abou-Khaled |
| Videographer | Charly Hatem |
| Prodüktör | Diana Asal |
| Senior Copywriter | Jarrad Pitts |
| Chief Executive Officer (CEO) | Azeem Afzal |
| Business Unit Director | Jad El Rabahi |
| Strategist | Estelle Khayat |
| Müşteri Temsilcisi | Sophia Waheed |
| Editör | Abdullah Salhiya |
| Prodüksiyon Şirketi | DÈJÁVU |
| Post Prodüksiyon | MANGOJAM STUDIO |
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