Prodüktör at Lobo

TotallyMoney - "You'll Totally Get There"

St. Luke’s Communications

St. Luke’s Communications London, United Kingdom

2285

Marka: TotallyMoney
Ülke: United Kingdom

Reklamcı: TotallyMoney

Başlık	You'll Totally Get There
Haftanın	St. Luke’s Communications
Kampanya	You'll Totally Get There
Reklamcı	TotallyMoney
Marka	TotallyMoney
İlk Yayınlanma Tarihi	2023 / 1
Sektör	Banking & Financial Services, Investments, Stock Brokers
Slogan	You’ll totally get there
hikaye	The brightly coloured painterly animation shows a variety of people, with different ambitions, embarking on their journey via metaphorical rope ladders and climbing up to their targets that rest in clouds. The soft pastel animation style is designed to be inviting and include all sorts of aspirations, encouraging people with the tag line ‘You’ll totally get there’.
felsefe	St Luke’s has kicked off its first work for credit app, TotallyMoney with a TV & Online campaign that demonstrates how with the right guidance and support, people can climb higher and reach their goals. Recent TotallyMoney research found that 20 million adults are financially under-served, a figure which has grown by 50% in just six years. And this is who they’re building an app for. With a belief that customers' data should work for them, not against them, the fintech provides almost five million customers with a free, live credit report, personalised alerts to highlight what might be holding them back, and tailored tips to help improve their score. The new 30-second spot titled ‘You’ll totally get there’ highlights TotallyMoney’s free credit report and personalised plans, with a narrative that sees people on a journey towards their financial goals — something that will resonate with many who are uncertain about where to start. The three-month campaign will appear on TV, VOD and YouTube until end March 2023, with media planning and buying by Electric Glue.
Medya Türü	Television
Süre	30 seconds
film müziği	“My Way Up” by Molly Kate Kestner
Reklam Sorumlusu	Alastair Douglas
Reklam Sorumlusu	Rebecca Shears
Reklam Sorumlusu	Janice Tong Davies
Reklam Sorumlusu	Harshil Varsani
Reklam Sorumlusu	Henry Keegan
Yaratıcı Ajans Başkanı	Al Young
Yaratıcı Ortak	Julian Vizard
Copywriter / Art Director	Danny Jones
Copywriter / Art Director	Jordan Morris
Ajans Prodüktörü	Davina Hickson
Chief Strategy Officer	Dan Hulse
Planner	Joanna Barnett
Direktör	Will Bright
Müşteri Direktörü	Claire Smith
Müşteri Temsilcisi	Hope Shooter
Yönetmen	Mateus de Paula Santos
Prodüksiyon Şirketi	Lobo
Prodüksiyon Şirketi	Ground Control
Prodüktör	Michael Stanish
Prodüktör	Su Constantine
Prodüksiyon Sorumlusu	Loic François
Prodüksiyon Sorumlusu	Marie Dubois
Prodüksiyon Sorumlusu	Michael Stanish
Prodüktör	Clara Morelli
Head of Post Production	Marcelo Barbosa
Head of CG	Fabio Shigemura
Coordinator	Rosangela Gomes
Coordinator	Cristiane Santos
Post-production Producer	Patricia Signorini
Storyboard	Fernando Heynen
Color Script	Pedro Minho
Sanat Yönetmeni	Felipe Jordnada
Konsept	Fabio Miraglia
Styleframes	Felipe Jordnada
Styleframes	Gabriel Dos Anjos
Styleframes	Marcio Guerra
Editör	Patricia Signorini
CG Supervisor	Danilo Enoki
Previs Team	Marcos Samia
Previs Team	Danilo Enoki
Modelling	Max Beggs
Modelling	Natan Ernani
Modelling	Ozani Ferreira
Modelling	Tiago Mesquita
Modelling	William Silva
Lighting & Render	Annelise Campana
Lighting & Render	George Damiani
Texture	Ricardo Riamonde
Texture	Renan Takeshita
Rigging	Gabriel Nakata
Rigging	Rafael Dias
Rigging	Rafael Kendy Shiva
Simulation	Eduardo Dutra
Simulation	Gabriel Acacio
Simulation	Luiz Duarte
Lead Animator	Larissa Paz
Animasyon	André Lorenzini
Animasyon	Camila Xavier Fazolin
Animasyon	Fellype de Oliveira
Animasyon	Gustavo Oes
Animasyon	Karina Chung
Animasyon	Leo Zitto
Animasyon	Michael Maron
Animasyon	Mendel Reis
Animasyon	Nicolás Taró
2d Vfx Artist	Gabriel Dos Anjos
2d Vfx Artist	Marcio Guerra
2d Vfx Artist	Romulo Oliveira
Composition	Leandro Pena
Color Grade Artist	Leticia Blanco
Color Grade Company	Nineteentwenty
Medya Ajansı	Electric Glue