Başlık | Break the algorithm |
Başlık (ana dil) | Algoritmo |
Haftanın | BBDO Argentina |
Kampanya | Break the algorithm |
Reklamcı | PepsiCo Inc. |
Marka | Pepsi |
İlk Yayınlanma Tarihi | 2021 / 2 |
Sektör | Soft Drinks, Tonics |
hikaye | In the new, bold and comical Break the Algorithm campaign, Pepsi challenges social media users to step out of the bubble created by the algorithm and try something new. |
Medya Türü | Social Media |
Süre | |
General Creative Director | Christian Rosli |
General Creative Director | Joaquin Campins |
Yaratıcı Yönetmen | Yago Fandiño |
Yaratıcı Yönetmen | Mathias Harbek |
Sanat Yönetmeni | Manuel Fernández De Luca |
Reklam Yazarı | Diego Melfi |
Brand Lead | María Pía Ithurralde |
Chief Strategy Officer | Javier Quintero |
Senior Strategist | Antonella Raffo |
Head of Data | Silvina Kassardjian |
Data Analyst | Francisca Balbiani |
Yönetici Direktör | Juan Korman |
Dijital Yönetmen | Lucía Parodi |
Sr. Content & Media Planner | Victoria Sackmann |
Director of Production Operations | Anita Pillado |
Prodüktör | Patricia Abelenda |
Prodüksiyon Şirketi | BITT |
Yönetmen | Javier Lourenco |
Prodüksiyon Sorumlusu | Mariana Motta |
Still photographer | Nico Klikowsky |
Production Coordinator | Mariela Falatycki |
Production Coordinator | Majo Tabares |
Stills | Pedro Dapello |
Stills Production Assistant | Coni Buchanan |
Creative Assistant | Juan Christmann |
Creative Assistant | Luciano Servino |
Tasarımcı | Alvaro Ortega Bianchi |
Tasarımcı | Gabriel Alomar |
Retouch Artist | Alvaro Ortega Bianchi |
Retouch Artist | Gabriel Alomar |
Motion Graphics | Nicolás Cesani |
3D Artist | Leandro Pedrouzo |
3D Artist | Jorge Paparas |
3D Artist | Gabriel Toledano |
3D Artist | Pablo Contento |
2D Artist | Julio Azamor |
2D Artist | Daniela Fiore |
Compositing Artist | Guido Ferraro |
Compositing Artist | Santiago Caffarena |
Compositing Artist | Juani Lomonaco |
Editör | Mariela Falatycki |
Renklendirme | BITT |
Ses | BAMBA MUSIC |
Voice Casting | Porta Estudio |
Ses | Leto Dugatkin |
Reklam Sorumlusu | Nicolás López Marti |
Reklam Sorumlusu | Carlo Espinoza |
Reklam Sorumlusu | Masha Podoshkik |
Reklam Sorumlusu | Sabrina Senior |