| Başlık | Men in nursing |
| Başlık (ana dil) | Changing Perceptions of Nursing in the NHS |
| Haftanın | MullenLowe UK |
| Kampanya | We Are the NHS, We Are Nurses |
| Reklamcı | NHS - National Health Service |
| Marka | NHS |
| İlk Yayınlanma Tarihi | 2019 / 9 |
| Sektör | Hospitals, Healthcare facilities & Medical Services |
| hikaye | An NHS study last year found only 1 in 10 nurses were men, and revealed a stigma surrounding the job, where men can be deterred due to a perceived link between nursing and femininity. This campaign sought to overcome this gender imbalance. With the NHS finding that there aren’t enough role models to challenge the misconception around men in nursing, this ad proudly displays the incredible work men do every day across nursing roles in the NHS. It aired during the Rugby World Cup which meant we were able to reach our target male audience. |
| Medya Türü | Television |
| Süre | |
| Prodüksiyon Şirketi | Somesuch |
| Yaratıcı Yönetmen | Mark Elwood |
| Yaratıcı Yönetmen | Hugh Todd |
| Yaratıcı Yönetmen | Lovisa Silburn |
| Yaratıcı Ekip | Jaspar McIver |
| Yaratıcı Ekip | Zebedee Devey |
| Yaratıcı Ekip | Daisy Bard |
| Yaratıcı Ekip | Orla O’Connor |
| Yaratıcı Ekip | Hannah Brown |
| Yaratıcı Ekip | Zara Drake |
| Yaratıcı Ekip | Craig Hunt |
| Yaratıcı Ekip | James Humphries |
More Work
SEE ALLThe Pre-Nug Agreement
- MARKA:
- McDonald's
- HAFTANIN:
- Leo Burnett
The Pre-Nug Agreement (Trailer)
- MARKA:
- McDonald's
- HAFTANIN:
- Leo Burnett
Keep Up With The Times
- MARKA:
- McDonald's
- HAFTANIN:
- Leo Burnett
We Are The NHS (Case Study)
- MARKA:
- NHS
- HAFTANIN:
- MullenLowe UK
We Are The NHS
- MARKA:
- NHS
- HAFTANIN:
- MullenLowe UK
Happy Holidays from TUI
- MARKA:
- TUI
- HAFTANIN:
- Leo Burnett
Happy Jingle
- MARKA:
- TUI
- HAFTANIN:
- Leo Burnett
Glove
- MARKA:
- Morrisons
- HAFTANIN:
- Leo Burnett
The Spooky Cheeseboard
- MARKA:
- Morrisons
- HAFTANIN:
- Leo Burnett