Başlık | Lollipop |
Haftanın | Agencia Laika |
Kampanya | $weet Nightmares |
Reklamcı | SOS Children's Villages International |
Marka | SOS Children's Villages Ecuador |
İlk Yayınlanma Tarihi | 2021 / 6 |
Sektör | Human Rights |
Slogan | Don't finance child labor |
hikaye | Right now, there are thousands of children working and selling products in different cities of Ecuador. It´s common for these kids to be forced to sell chocolates, lollipops, gum, and candy; sweets that were originally created for their enjoyment. Child labor is a nightmare from which many times they will never be able to get out, so inspired by three popular sweets, we developed three characters taken from a nightmare. Monsters that shouldn't exist but were brought to life by the horrendousness of child labor. |
Medya Türü | |
Yaratıcı Yönetmen | Eduardo Chiriboga |
Chief Executive Officer (CEO) | Adrián Burgos |
Sanat Yönetmeni | Santiago Rentería |
Reklam Yazarı | Carlos Cruz |
Müşteri Süpervizörü | Ericka Burgos |