Başlık | Tip it Forward |
Haftanın | Mekanism |
Kampanya | Tip it Forward |
Reklamcı | Tequila Cuervo La Rojena, S.A. de C.V. |
Marka | Jose Cuervo |
İlk Yayınlanma Tarihi | 2022 / 5 |
Sektör | Spirits, Fortified Wines |
felsefe | For two years in a row, Jose Cuervo has shown up to Cinco de Mayo as an industry leader with their #CincoToGo and #TipsyforCinco campaigns. This year marks the first Cinco de Mayo in three years where consumers will be celebrating on-premise with their friends, so Cuervo and independent creative agency Mekanism (creative AOR) wanted to reward them with an engagement idea that acknowledges the hard-working people in the service industry and helps consumers show bartenders and waitstaff extra gratitude. |
Medya Türü | İnteraktif |
Süre | |
President/CEO | Jason Harris |
Yaratıcı Yönetmen | David Horowitz |
Yaratıcı Yönetmen | Victor Monclus |
Yaratıcı Yönetmen Ortağı | Tim Noble |
Yaratıcı Yönetmen Ortağı | Aimee Brodbeck |
Design Director | Philip Cheaney |
Director of Animation | Richard Krolewicz |
Junior Art Director | Nuri Park |
Yönetici Direktör | Tor Edwards |
Group Brand Director | Jonica Reed |
Brand Director | Alla Makagon |
Brand Supervisor | Barbara Bell |
Prodüktör | Blake Jones |
Senior Producer | Shakil Uddin |
Senior Producer | Emily Jaslove |
Prodüktör | Rinny Shim |
Head of Business Affairs | Keri Catanzano |
Chief Strategy Officer | Ambika Pai |
Group Strategy Director | Ben Philips |
Senior Strategist | Hannah Lewman |
Associate Communications Strategy Director | Mani Schlisser |
Director of Project Management | Sean Gilleylen |