| Başlık | Family picture |
| Haftanın | el taier DDB Centro |
| Kampanya | Unexpected Hands |
| Reklamcı | El Refugio de la Niñez |
| Marka | El Refugio de la Niñez |
| İlk Yayınlanma Tarihi | 2021 / 5 |
| Sektör | Anti-Domestic Violence, Sexual Abuse |
| Slogan | Sexual abuse can come from who you least expect it. |
| hikaye | Unexpected Hands is a campaign carried out by El Taier DDB Centro (Guatemala) for El Refugio de La Niñez with the support of UNICEF, whose objective is to show the sad reality that millions of childs face every day when they are sexually abused in their homes by family or close friends. In Latin America, it is estimated that 1 in 5 children are abused at home and it is until adolescence that they themselves have the opportunity to report their aggressor. El Refugio de la Niñez is an NGO that has the mission and commitment to protect all Guatemalan children and teenagers, ensuring the respect and fulfillment of their rights. It also has a special program which provides support and accompaniment to victims who have suffered sexual violence. This campaign is a call to care for and listen to our children, and denounce the cases of sexual violence that are generated against them. |
| Medya Türü | |
| VP, Creative Director | Víctor Pardo |
| Yaratıcı Yönetmen | Julian Nuñez |
| Yaratıcı Yönetmen | Fernando Reiter |
| Yaratıcı Yönetmen | Elliot Rivas |
| Sanat Yönetmeni | Giuss Valle |
| Creative Copy | Diego López |
| Creative Copy | James Pérez |
More Work
SEE ALLMoves of Faith (video)
- MARKA:
- Diablo IV
- HAFTANIN:
- The Pub School
Moves of Faith (Board)
- MARKA:
- Diablo IV
- HAFTANIN:
- The Pub School
The Treaty of Verdansk
- MARKA:
- Call of Duty
- HAFTANIN:
- The Pub School
Sweet Germs
- MARKA:
- Listerine
- HAFTANIN:
- The Pub School
Blind Code
- MARKA:
- Domino's Pizza
- HAFTANIN:
- The Pub School
Tagada
- MARKA:
- International Esperanza Project
- HAFTANIN:
- el taier DDB Centro
Carrusel
- MARKA:
- International Esperanza Project
- HAFTANIN:
- el taier DDB Centro
Birthday party
- MARKA:
- El Refugio de la Niñez
- HAFTANIN:
- el taier DDB Centro