| Başlık | The Healthy Map |
| Haftanın | Publicis Conseil |
| Kampanya | The Healthy Map |
| Reklamcı | Carrefour |
| Marka | Carrefour X Fortnite |
| Posted | Haziran 2021 |
| Sektör | Department Stores, Supermarkets |
| hikaye | Carrefour is launching on Fortnite with The Healthy Map: the first creative map that allows gamers to regain life only by eating healthy. On Carrefour's "Healthy Map", players can heal themselves exclusively with fruits, vegetables and fish, where they usually use healing kits and potions to recover health points. This is an opportunity for the retailer to unite a new target group, gamers, around the food transition. |
| Medya Türü | İnteraktif |
| Süre | |
| Account Management Team | Andréa Bastianelli |
| Account Management Team | Pascale Beyssier |
| Account Management Team | Marie Wallet |
| Yaratıcı Ekip | Morgan Carrio |
| Yaratıcı Ekip | Edgar Heusch |
| Yaratıcı Ekip | Jean-François Goize |
| Yaratıcı Ekip | Marco Venturelli |
| Strategist | Lydia Tamarat |
| Strategist | Christophe Defaye |
| Social Media Team | Shems Chqoubi |
| PR Agency | CTZAR |
| Account Management | Mayssam Kaado |
| Account Management | Marie-Charlotte Mathieu |
| Account Management | Camille Olivier |
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- MARKA:
- Carrefour
- HAFTANIN:
- Publicis Conseil
Filière Qualité Carrefour, mieux pour tous
- MARKA:
- Carrefour
- HAFTANIN:
- Publicis Conseil