ASSOCIAÇÃO ABRAÇO - "Mario"

Coming Soon

Coming Soon Lisbon, Portugal

Ödüller

9320

Bu reklam ACT Sorumlu Koleksiyonun bir bölümüdür.

Marka: ASSOCIAÇÃO ABRAÇO
Ülke: Portugal

Reklamcı: ASSOCIAÇÃO ABRAÇO

Başlık	Mario
Haftanın	Coming Soon
Kampanya	Normal Life
Reklamcı	ASSOCIAÇÃO ABRAÇO
Marka	ASSOCIAÇÃO ABRAÇO
İlk Yayınlanma Tarihi	2022 / 6
Sektör	Disease Awareness, Support Groups & Associations
hikaye	To celebrate Abraço's 30th anniversary, the “Normal Life” campaign was launched with three films that tell the story of three different people (Rita, Mário and Hugo) who tested positive for HIV and still lead a completely normal life.
felsefe	On its 30th anniversary, Abraço decided to launch a new campaign that aims to break prejudice against HIV and convince more people to get tested. Because, contrary to what many people think, a positive result for HIV no longer means a death sentence: with current treatments, it is possible to lead a normal life, with the virus being undetectable and non-transmissible.
Sorun	Associação Abraço is a Portuguese NGO that was born in December 1991 from the work carried out by a group of volunteers with the aim of promoting and improving hospital conditions and supporting, at a psychological, social and material level, people infected with HIV/AIDS and their families in Lisbon (Portugal). Abraço fights prejudice towards people with HIV (human immunodeficiency virus), a virus that can cause AIDS (Acquired ImmunoDeficiency Syndrome).
Medya Türü	Television
Süre	35 seconds
Yaratıcı Ekip	Marcelo Lourenço
Yaratıcı Ekip	PEDRO BEXIGA
Prodüksiyon Şirketi	SHOW OFF FILMS
Yönetmen	Alexandre Montenegro
Assistant Director	Margarida Nina
Görüntü Yönetmeni	William Sossai
Editör	Gustavo Janz
Prodüksiyon Sorumlusu	TAMIRIS ROCHA
Executive Director	Alexandre Papin
Production Art Director	Rui Pina
Wardrobe	Carlos Soares
Ses Tasarım Şirketi	Ameba
Reklam Sorumlusu	Emanuel Sávio
Reklam Sorumlusu	Cristina Sousa
Reklam Yazarı	Marcelo Lourenço
Sanat Yönetmeni	PEDRO BEXIGA