De Morgen - "De Morgen"

mortierbrigade

mortierbrigade Brussels, Belgium

2342

Marka: De Morgen
Ülke: Belgium

Reklamcı: De Morgen

Başlık	De Morgen
Haftanın	mortierbrigade
Kampanya	De Morgen
Reklamcı	De Morgen
Marka	De Morgen
İlk Yayınlanma Tarihi	2022 / 3
Sektör	Newspapers, Magazines, Books
felsefe	In his war against Ukraine, Vladimir Putin’s most dangerous weapons aren’t guns or bombs, it’s his state-sponsored propaganda. He uses national media to legitimise his invasion by calling it an operation to “liberate” and “denazify” the country. To highlight the dangers of alternative truths, Belgian quality newspaper De Morgen printed the front page of the Russian newspaper Российская газета on its back page. Independent Western media all label Russia’s aggression towards Ukraine an “invasion”. In Russian media like Российская газета however, it’s being called a “liberation”. The Russian newspaper also shows a poster that claims the Ukrainian region Donbass as part of the Russian motherland. To understand the reaction of the Russian people towards this conflict, we must first understand the version of the truth they are being shown by their government. As a quality newspaper, De Morgen stands for independent and objective journalism. The message to their readers is simple: “Clearly we don’t all get to read the same truth anymore. Read all about the consequences in De Morgen.”
Medya Türü	Newspaper
Reklam Sorumlusu	Dave Peeters
Reklam Sorumlusu	Bart Eeckhout
Chief Executive Officer (CEO)	Jens Mortier
Yaratıcı Yönetmen	Joost Berends
Brand Design Director	Philippe de Ceuster
Yaratıcı Ekip	Jesse Van Gysel
Yaratıcı Ekip	Tom Meijer
Business & Strategic Planner	Philippe Gerin
Client Lead	Charlotte Coddens
Tasarımcı	Patrick Downie
Cross Media Designer	Sophie Bayeul
Special Thanks	Andriy Bruyninckx