| Başlık | Apron Defer |
| Haftanın | Laundry Service |
| Kampanya | Respect the Hustle |
| Reklamcı | PepsiCo Inc. |
| Marka | Rockstar Energy |
| Posted | Haziran 2023 |
| Sektör | Non-Alcoholic |
| hikaye | Rockstar Energy is made for the hustle. As a brand that was born and raised in LA, we wanted to find a meaningful way to pay homage to its hometown to celebrate the Super Bowl coming to the city. We focused on local street food vendors, who face strict city codes, regulations and prohibitive fees that make it almost impossible to operate legally. In partnership with Revolution Cart and some of LA’s biggest street artists, we created five fully licensed street food carts and gifted them to five local food vendors to help them continue fueling the city. Each food vendor was paired up with a local artist who took inspira tion from the vendor’s story to redesign the cart exterior. |
| Medya Türü | |
| Yönetmen | David Camarena |
| DP | Eric Vera |
| Fotoğrafçı | Ash Alexander |
| Editör | Dior Rodriguez |
| Müzik | Cobaine Ivory |
More Work
SEE ALLApron Mel
- MARKA:
- Rockstar Energy
- HAFTANIN:
- Laundry Service
Exterior
- MARKA:
- Rockstar Energy
- HAFTANIN:
- Laundry Service
Apron NM
- MARKA:
- Rockstar Energy
- HAFTANIN:
- Laundry Service
Tamale
- MARKA:
- Rockstar Energy
- HAFTANIN:
- Laundry Service
Respect the Hustle
- MARKA:
- Rockstar Energy
- HAFTANIN:
- Laundry Service
Mel x Shane
- MARKA:
- Rockstar Energy
- HAFTANIN:
- Laundry Service
DEFER X AT BEVS TAMALES
- MARKA:
- Rockstar Energy
- HAFTANIN:
- Laundry Service
NEVER MADE X TAMALES OLMECA
- MARKA:
- Rockstar Energy
- HAFTANIN:
- Laundry Service