Başlık | Did You Mean Whopper? |
Haftanın | Publicidad Comercial MullenLowe Guatemala |
Kampanya | Did you mean Whopper? |
Reklamcı | Burger King |
Marka | Burger King |
İlk Yayınlanma Tarihi | 2021 / 5 |
Ürün | Whopper |
Sektör | Restaurants & Fast Food |
hikaye | MAY 28TH, INTERNATIONAL HAMBURGER DAY. A DAY WHERE YOU CAN’T EAT ANYTHING ELSE. A DAY THAT’S BECOME A PRICE WAR. SO WHILE EVERYONE WAS SPENDING IN OFFERS AND LOWERING PRICES... THE KING JUST LET HIM BE FOUND. EVERY TIME SOMEONE SEARCHED FOR SOMETHING ELSE TO EAT… THEY FOUND A WHOPPER IN JUST TWO HOURS: 5.2% CTR (*2% ABOVE AVERAGE), 18% RISE IN WEBSITE TRAFFIC, 20.3%INCREASE ON E-COMMERCE SALES, 0% DISCOUNT ON OUR PRODUCTS |
Medya Türü | Case Study |
Brand Manager | Lourdes Safié |
Yaratıcı Yönetmen | Rodrigo Costas Ferreira |
Digital Manager | Mario Limon |
Yaratıcı Yönetmen | Marielos Soch |
Editör | Daniel Castro |
Tasarımcı | Carlos Vásquez |
Reklam Yazarı | Daniela Archila |