Julio Silva
Creative Art Director at Jotacom
Fortaleza, Brazil
BaşlıkSpeed limit
Haftanın
Kampanya The Sensitive Content
Reklamcı Autarquia Municipal de Trânsito e Cidadania
Marka Autarquia Municipal de Trânsito e Cidadania
İlk Yayınlanma Tarihi 2024 / 1
Sektör Government & Other Authorities
hikaye You may have noticed that when a traffic accident occurs, a crowd of curious onlookers forms wanting to know what's going on. Humans are naturally curious beings. But how can we use this to our advantage? AMC has been trying to impact the population regarding the fatal risks of certain behaviors on the roads. With that in mind, let's combine both facts. We'll stimulate people's curiosity to raise awareness about the risks in traffic. Instagram has sensitive topics in its guidelines, covering the image every time those topics are portrayed. Let's use this to convey our message.
Medya Türü İnteraktif
Yaratıcı Yönetmen
Yaratıcı Ekip
Yaratıcı Ekip
Sanat Yönetmeni
Reklam Yazarı
Müşteri Temsilcisi
Digital Account Executive
Head of Social Media
Strateji Planlamacı

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