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Best of Innovative Marketing
The best digital innovation advertisements and campaigns worldwide.

Best of marketing innovation : Dec 21, 2022

1

Savage x Fenty - Savage x Fenty Vol. 3 - Savage in the Streets

Savage x Fenty created buzz for the volume 3 show by stopping traffic in NYC using an experiential living billboard. BMF Media created an interactive billboard that pulls in viewers with style.

BaşlıkSavage x Fenty Vol. 3 - Savage in the Streets
Haftanın
Kampanya Savage x Fenty
Reklamcı Amazon Prime Video
Marka Savage x Fenty

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PostedAralık 2022
SektörSadece aboneler
Medya Türü Case Study
Süre
Reklam Sorumlusu M..k Sc....er Sadece aboneler
Reklam Sorumlusu E...e T....rt Sadece aboneler
Reklam Sorumlusu A...ha ..o Sadece aboneler
Reklam Sorumlusu R....ca M..k Sadece aboneler
Reklam Sorumlusu E..n K...s Sadece aboneler
Reklam Sorumlusu Z..h Zu....ch Sadece aboneler
Reklam Sorumlusu E..a T...y Sadece aboneler
Reklam Sorumlusu L..a P...z Sadece aboneler
2

League of Legends - Escape to the Undercity

League of Legends took advantage of streamers’ impact by involving them in the launch of Arcane on Netflix. League of Legends created an interactive game based on the new show and invited streamers to play, with a couple of unexpected twists.

BaşlıkEscape to the Undercity
Haftanın
Kampanya Escape to the Undercity
Reklamcı Riot Games
Marka League of Legends

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PostedAralık 2022
SektörSadece aboneler
Medya Türü Case Study
Süre
Yaratıcı Ajans Başkanı S...ha K...ze Sadece aboneler
Yönetici Direktör ..d T..i Sadece aboneler
Direktör L....te C..a Sadece aboneler
Müşteri Direktörü A....rn ..m Sadece aboneler
Müşteri Temsilcisi S....na ..g Sadece aboneler
Strategy Director Al....ir G..y Sadece aboneler
Strategist F...h H...g Sadece aboneler
Grup Yaratıcı Direktörü X...er ..e Sadece aboneler
Senior Art Director N..o T....ra Sadece aboneler
Senior Copywriter L..e So......ram Sadece aboneler
Sanat Yönetmeni D..n A....il ..e Sadece aboneler
Reklam Yazarı L..a R...li Sadece aboneler
Ajans Prodüktörü S...n C..w Sadece aboneler
3

The Danish Cancer Society & Trygfonden - The Monument of Shame

The Danish Cancer Society & Trygfonden, in an attempt to fight the country’s shocking world record of youngest smokers, created a shocking and impactful monument.

BaşlıkThe Monument of Shame
Haftanın
Kampanya Monument of Shame
Reklamcı The Danish Cancer Society & Trygfonden
Marka The Danish Cancer Society & Trygfonden

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PostedAralık 2022
SektörSadece aboneler
hikayeSadece aboneler
Medya Türü Case Study
Entrant Company &a....o. . ..A Sadece aboneler
Production Company K..d F..m Sadece aboneler
Director A...rs Bu.....rd Sadece aboneler
Director of Photography L...e F...k Sadece aboneler
Making of the Statue Cr......dk Sadece aboneler
Creative Director J...n K...ler Sadece aboneler
Art Director J...b Be.....tz &...; Sadece aboneler
Art Director M...in B....er Sadece aboneler
4

Resident Evil - Resident Evil Zombie Released in Santa Monica

Resident Evil created an interactive 72-hour experience, to generate interest, simulating the creation and release of a zombie.

BaşlıkResident Evil Zombie Released in Santa Monica
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Kampanya Resident Evil Zombie Released in Santa Monica
Reklamcı Netflix
Marka Resident Evil

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PostedAralık 2022
SektörSadece aboneler
Medya Türü Ambient
Süre
Prodüktör B..y L..n M...a Sadece aboneler
Prodüksiyon Şirketi K...ma Co.....ive Sadece aboneler
Yaratıcı Ajans Başkanı C...ha A...t C....ño Sadece aboneler
Yönetici Direktör T...a .e P..i Sadece aboneler
Yaratıcı Yönetmen F...pe Ro.....ol Sadece aboneler
Yaratıcı Yönetmen M...ín A...ed Sadece aboneler
Proje Sorumlusu L....es Ec.....ria Sadece aboneler
Digital Strategist M....la Ni....ya Sadece aboneler
Sr. Strategist C...a V....es Sadece aboneler
Reklam Sorumlusu ..d B...er Sadece aboneler
Reklam Sorumlusu M....da O...e Sadece aboneler
Reklam Sorumlusu A...n J...s Sadece aboneler
Reklam Sorumlusu T....am T...as Sadece aboneler
Reklam Sorumlusu I...e .u Sadece aboneler
Reklam Sorumlusu C...a B...on Sadece aboneler
5

FAQ YOU - FAQ YOU - An educational Revolution

Bringing sex education up to date in Germany, FAQ YOU shows teens they deserve better by giving them the sex education they need.

BaşlıkFAQ YOU - An educational Revolution
BriefSex education in Germany is very outdated. It is also dependent on a bureaucracy that makes changes hard – and quick changes impossible.FAQ YOU solved this problem. By going a different way with their eponymous book that answered teenager’s most frequently asked questions about sex and love, and then going online with an innovative website: faqyou.com. Both have been a success amongst teens, and the associated TikTok channel is now up to a reach of 6 million people.Soon the German Ministry of Health asked if FAQ YOU wanted to collaborate on an e-learning platform. And today, hundreds of schools and hundreds of thousands of students are using their platform – and new ones are joining them every day.FAQ YOU achieved radical changes in a record time with these projects. They showed teenagers that they deserve better – and gave them the sex education they have been asking for.
Haftanın
Kampanya FAQ YOU - A educational Revolution
Reklamcı Ohhh! foundation
Marka FAQ YOU

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PostedKasım 2022
SektörSadece aboneler
hikayeSadece aboneler
Medya Türü İnteraktif
Creative Managing Director M...e H...e Sadece aboneler
Yaratıcı Ajans Başkanı A...n J...um Sadece aboneler
Yaratıcı Yönetmen Al.....er M....ns Sadece aboneler
Sanat Yönetmeni J...an S....er Sadece aboneler
Sanat Yönetmeni N..a D...er Sadece aboneler
Müşteri Temsilcisi L...s F..k Sadece aboneler
Creative Copy L...s W...r Sadece aboneler
Creative Copy Is....la B...er Sadece aboneler
Managing Partner M....el J...bs Sadece aboneler
Reklam Sorumlusu D...el N...l Sadece aboneler
Reklam Sorumlusu R...n M....sa Sadece aboneler
Reklam Sorumlusu A..a Kon.......iler Sadece aboneler
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