Best campaigns this month in the beverages category. : Jun 8, 2022

Brilliant execution from Oatly's in-house creative team that slightly mocks campaign planning! A D&AD wood pencil winner in the Integrated category.

Ribena's new campaign, Chin Up, celebrates life's awkward moments. This ambient activation coincided with the Queen's jubilee in London and stars Harry and Meghan lookalikes on their own private balcony. Creative from BBH.

BBH

BBH London, United Kingdom

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4664

• Marka: Ribena
• Ülke: United Kingdom

• Reklamcı: Suntory

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• Kampanya

Başlık	The 'royal' balcony
Haftanın	BBH
Kampanya	The 'royal' balcony
Reklamcı	Suntory
Marka	Ribena
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İlk Yayınlanma Tarihi	Sadece aboneler
Sektör	Sadece aboneler
Medya Türü	Ambient
Reklam Sorumlusu	B....et H...t Sadece aboneler
Reklam Sorumlusu	Ch.....te F...k Sadece aboneler
Yaratıcı Yönetmen	H...n R...es Sadece aboneler
Yaratıcı Yönetmen	..m M...a Sadece aboneler
Yaratıcı Yönetmen	K...on ..e Sadece aboneler
Tasarımcı	Ch.....an Kol......ski Sadece aboneler
Planner	N..i J...s Sadece aboneler
Planner	J..s G....ck Sadece aboneler
Business Leader	S...h Ro.....es Sadece aboneler
Senior Account Director	B...a Be.....tti Sadece aboneler
Müşteri Temsilcisi	E..a Mc.....las Sadece aboneler
Müşteri Temsilcisi	I..y C....tt Sadece aboneler
Ajans Prodüktörü	P...a W...e Sadece aboneler
Build Agency	.e m..e s...f h...en Sadece aboneler
Fotoğrafçı	J..f M...e Sadece aboneler
PR Agency	..e A....my Sadece aboneler
Talent	Da....le B...ne Sadece aboneler
Talent	R..s Wh....ck Sadece aboneler

daha fazla

Branded content music video film from BETC for Coca Cola. Soundtrack is Queen's 'It's a kinda Magic' celebrating the universal magic of Coca Cola.

Interesting and unique ad for Nescafe in Egypt, marking the start of Eid, that doesn't show the brand or product until the end frame. Keeps the viewer curious about the story until the reveal, and it is not disappointing! Creative from FP7 in Cairo.

More memorable and humorous work from Zulu Alpha Kilo in Canada. This time a video campaign for a2 Milk, with a strong catfishing theme!

Our +1 this issue is a case study from Ogilvy in Hong Kong for Sprite. The problem was how to grow a brand that consumers think of as a summer time drink. Leaning into 'heat' the agency repositioned Sprite as relief in heated situations.