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1
Greenpeace - Flying Guardians
Pour une prise de conscience de la déforestation au niveau de l'Amazonie, le décor du simulateur de vol très réaliste s'appuie désormais sur les données réelles, quand les joueurs survolent la forêt.
| Başlık | Flying Guardians |
| Haftanın | AlmapBBDO |
| Kampanya | Flying Guardians |
| Reklamcı | Greenpeace |
| Marka | Greenpeace |
| İlk Yayınlanma Tarihi | 2024 / 4 |
| Sektör | Environmental & Ecological Issues |
| hikaye | The project is a mod to a hyper-realistic flight simulator, one of the top-ten most played games in the world. The mod will leverage satellite imagery from Planet Labs PBC, a leading provider of data and insights about Earth. This adaptation could allow players to observe real incidents of illegal mining and deforestation in the Amazon, specifically from the Munduruku and Yanomami lands. Updated satellite imagery of the rainforest and contextual information about these lands are among the functions now added to the simulator for awareness. |
| Medya Türü | İnteraktif |
| Süre | |
| Daha fazla bilgi | https://flyinguardians.com/ |
| President and CEO | Filipe Bartholomeu |
| Yaratıcı Ajans Başkanı | Luiz Sanches |
| Yaratıcı Ajans Başkanı | Pernil |
| Yaratıcı Yönetmen | Rafael Gil |
| Yaratıcı Yönetmen | Rodrigo Almeida |
| Yaratıcı Yönetmen | Deborah Vasques |
| Yaratıcı Yönetmen | Eduardo Vares |
| Yaratıcı Ekip | Felipe Paganoti |
| Yaratıcı Ekip | Igor Pontes |
| Yaratıcı Ekip | Rafael Reis |
| Yaratıcı Ekip | Victor Laars |
| Special Projects Manager | Julia Newman |
| Special Projects Manager | Carol Anjos |
| Special Projects Manager | Júlia Cunha |
| AV Production | Diego Villas Boas |
| AV Production | Giuliano Springhetti |
| PR Agency | HUM Comunicação |
| PR Agency | Giusti Comunicação |
| Agency Liaison | Carol Anjos |
| Agency Liaison | Julia Newman |
| Approval Client | Vivian Fasca |
| Approval Client | Ana Beatriz Siqueira |
| Approval Client | Luma Guerra |
| Approval Client | Jorge Oliveira |
| Approval Client | Amanda Kamancheck |
| Approval Client | Ana Andrade |
| Approval Client | Andressa Santa Cruz |
| Approval Client | Bianca Silva |
| Approval Client | Giovana Bianchi |
| Approval Client | Julia Santos |
| Approval Client | Nilo Davila |
| Approval Client | Rickson Figueira |
| Approval Client | Vinícius Oliveira |
| Approval Client | Marisa Johnson |
| Approval Client | Lauren Neville |
| Approval Client | Lina Torres |
| Approval Client | Ricardo Guerra |
| Digital Production | Lilian Cavallini |
| Digital Production | Luan Henriques |
| Technology | Brand Gaming |
| Head of Development | Rafael Nunes |
| Senior Developer | João Vitor Machado |
| Developer | Anderson Pereira Lucas Silva |
| Graphic Producer | José Roberto Bezerra |
| Graphic Producer | Marcos de Souza |
| Grafik Stüdyo | Tipograph |
| Grafik Stüdyo | Focos |
| Image Production | Vetor Zero |
| Yönetmen | Luiz Alberto Ferreira |
| Executive Director of Production | Alberto Lopes |
| Project Director | Márcia Guimarães |
| Proje Sorumlusu | Thais Lopes |
| Proje Sorumlusu | Giovanna Lucena |
| Sanat Yönetmeni | Luiz Alberto Ferreira |
| Editör | Pedro Falcone |
| Motion | Bruno Ronzani |
| Composition Supervisor | Leandro Pena |
| Post Prodüksiyon | Livia Portugal |
| Post Production Coordinator | Tatiana Caparelli |
| Production Coordinator | Rosangela Gomes |
| Production Coordinator | Ana Mendes |
| Production Coordinator | Nathaly Lopes |
| Ses Post Prodüksiyon | Alma 11 |
| Ses Post Prodüksiyon | Bari Filmes |
| Director of Music Production | Diego Raso |
| Prodüksiyon Sorumlusu | Carla Bräuninger |
2
Mercado Libre - Little Boxes
Une commande, un paquet qui vous est livré au plus vite, et vos rêves deviennent réalité grâce à Mercado Libre.
| Başlık | Little Boxes |
| Haftanın | GUT Mexico |
| Kampanya | Little Boxes |
| Reklamcı | Mercado Libre |
| Marka | Mercado Libre |
| İlk Yayınlanma Tarihi | 2024 / 4 |
| Sektör | Online Retail, E-store |
| felsefe | Mercado Libre, together with GUT Mexico City, launched its new "Little Boxes'' campaign to celebrate the brand's 25 years throughout the LATAM region. The film showcases how the e-commerce platform offers everything consumers are looking for, and how it is a catalyst for dreams to come true. “It is a pleasure and we are proud to be part of a regional project that is such an important milestone for a brand that we love very much, as partners and as users,” said Ramiro Rodriguez Cohen, CCO of GUT México City. “We know the feeling well, that excitement of waiting for an order we placed. They are not just products; they are the beginning of something bigger that starts when the doorbell rings. We are celebrating 25 years of the brand that changed the way people begin to achieve their dreams in many Latin American countries.” This campaign shows how every time a consumer receives a Mercado Libre package, they not only receive a box, but also an opportunity to get closer to their dreams. The film opens with a shot of a storeroom, where, when the lights go out and the workers go home, one small but mighty package magically comes to life, developing little hands and feet and marching itself out of the warehouse. The determined little box then traverses the cities, suburbs, beaches, oceans, forests and countryside, until it reaches its ultimate destination: the home of a small child, who happily receives their gift, reinforcing the message that: “any dream fits in a box.” This year, Mercado Libre celebrates its 25th anniversary, a milestone that marks a unique opportunity to celebrate the commitment it has with consumers, always accompanying them in the most important moments of their lives, from an everyday purchase to an unexpected gift on Christmas. The campaign is running across México, Brasil, Argentina, Chile, and Uruguay. |
| Medya Türü | Web Film |
| Süre | |
| Market | Argentina, Brazil, Chile, Uruguay, France |
| Prodüksiyon Şirketi | Primo |
| Yönetmen | Nico Perez Veiga |
| Animasyon | Mathematic |
| Chief Executive Officer (CEO) | Camila de Almeida Prado |
| Yaratıcı Ajans Başkanı | Ramiro Rodriguez Cohen |
| Yaratıcı Yönetmen | Rodrigo Del Oso |
| Yaratıcı Yönetmen | José Mario Muñoz |
| Senior Copywriter | José Luis Pagola |
| Senior Art Director | Roberto Rosas |
| Regional Director | Natalia Noya |
| Regional Account Director | sofia goldin |
| Müşteri Direktörü | Alejandra Chang |
| Müşteri Süpervizörü | Daniel Romo |
| Chief Strategy Officer | Samantha Hernandez |
| Strategy Director | Alejandra Margain |
| Prodüktör | Paula Sánchez |
| Ajans Prodüktörü | Valeria Brinkmann |
| Yönetmen | Alvaro Stocker |
| Yönetici Direktör | Jaime Vidal |
| Prodüktör | Omar Uscanga |
| Prodüksiyon Sorumlusu | Trinidad Fecchino |
| Executive Producer Assistant | Paula Rojas |
| Production Service Company | Metanoia |
| Executive Service Producer | Lucio Valdes |
| Görüntü Yönetmeni | Maurício Padilha |
| Prodüktör | María José Herreros |
| 1st AD | Santiago Rindel |
| Costume | Greta Ure |
| Camera Assistant | Edgardo Urrutia |
| Gaffer | Sebastián Chappe |
| Key Grip | Jose Luis Garcia |
| VFX Set Supervisor | Sebastián Castagnet |
| VFX Set Supervisor | Ignacio Mancebo |
| Editör | Paula Baiardo |
| Color Grade Artist | Marc Morató |
| Müzik | Papamusic |
| Ses Tasarım Şirketi | Portaestudio |
| Post Production Coordinator | Post Fellas |
| Post Production Coordinator | Daniela Balcazar |
| Post Production Coordinator | Sebastian Lopez |
| VFX Supervisor | Emmanuel Dufaure |
| Flame Artist | Clément GERMAIN |
| Animation Supervisor | Cyril Cassaigne |
| VFX Executive Producer | Guillaume Marien |
| VFX Producer | Mikaella Zarka |
| VFX Producer | Nikita Saini |
| VFX Coordinator | Matthieu Lepan |
| Social Media Director | Santi Cicero |
| Social Producer | Paula Rojas |
| Sanat Yönetmeni | Florencia Stighetti |
3
STIHL TIMBERSPORTS®️ - Dans l'oeil du fan
Connaissez-vous le bûcheronnage sportif ? STIHL, vous emmène découvrir ce sport dans un documentaire immersif au sein de l'équipe de France, en préparation pour les championnats du monde 2024, à travers l'oeil d'un fan.
| Başlık | Dans l'oeil du fan |
| Haftanın | DENTSU CREATIVE |
| Kampanya | Dans l'oeil du fan |
| Reklamcı | STIHL |
| Marka | STIHL TIMBERSPORTS®️ |
| İlk Yayınlanma Tarihi | 2024 / 3 |
| Sektör | Others |
| hikaye | STIHL France dévoile les coulisses de l’univers STIHL TIMBERSPORTS®️ en créant un film documentaire inédit sur la préparation des athlètes aux Championnats du monde |
| felsefe | DENTSU CREATIVE a suivi pendant un an les athlètes de l’équipe de France STIHL TIMBERSPORTS®️, au cours de leur préparation des Championnats du monde 2023. Au terme de 5 tournages en Europe étalés sur l’année, l’agence réalise « Dans l’œil du fan » : un film documentaire sincère, immersif, donnant un accès inédit aux coulisses de ce sport. |
| Sorun | STIHL, marque de référence de l’outillage d’entretien des forêts et des espaces verts, créé en 1985 STIHL TIMBERSPORTS®, une série d’épreuves de bûcheronnage sportif. Considéré comme la compétition de référence de ce sport, STIHL TIMBERSPORTS ® regroupe des athlètes nationaux et internationaux, qui s’affrontent dans six épreuves, trois à la hache, deux à la tronçonneuse, une à la scie. Si la discipline jouit d’une véritable communauté de passionnés et de sportifs de haut niveau qui se réunissent autour de compétitions nationales et internationales, elle est encore méconnue du grand public en France. Les Championnats du monde 2024 ayant lieu pour la première fois en France, à Toulouse, les 8 et 9 novembre, l’enjeu est d’autant plus fort pour la marque de faire connaître la discipline et de séduire un nouveau public. |
| Medya Türü | Branded Content |
| Süre | |
| Reklam Sorumlusu | Amandine Carrier-Buvat |
| Reklam Sorumlusu | Chantal Renault |
| Reklam Sorumlusu | Najma Kousri |
| Reklam Sorumlusu | Marion Gonzalez |
| Chief Executive Officer (CEO) | Nathael Duboc |
| Yaratıcı Yönetmen | Sébastien Zanini |
| Deputy General Manager | Sébastien Zanini |
| Deputy General Manager | Amélie Ozouf |
| Head of Strategy | Alexandra Servant-Rony |
| Sanat Yönetmeni | Rudy Bamberg |
| Strateji Planlamacı | Samuel Pain |
| Reklam Yazarı | Marc Sinègre |
| Müşteri Direktörü | Anne-Laure Ollier |
| Proje Sorumlusu | Esther Granger |
| Yönetmen | Elias Sfaxi |
| Prodüktör | Sélim Doulain |
| Mixer | Jean-Charles Kraimps |
| Sound Designer | Jean-Charles Kraimps |
| Prodüksiyon Şirketi | OFFSET MEDIA |
| Sound Engineer | Olivier Mur |
| Sound Engineer | Pierre Bompy |
| Renkçi | Victor Morisse |
4
DHL - Yesterdelivery
DHL a livré un colis "la veille", pour illustrer sa rapidité. Une histoire émouvante d'un grand-père expédiant un cadeau d'anniversaire depuis Tokyo le 26 à Los Angeles pour le 25 jour de l'anniversaire grâce à l'efficacité de DHL et aux fuseaux horaires.
| Başlık | Yesterdelivery |
| Haftanın | Horizon FCB Middle East |
| Kampanya | Yesterdelivery |
| Reklamcı | DHL |
| Marka | DHL |
| İlk Yayınlanma Tarihi | 2024 / 4 |
| Sektör | Postal, Courier & Shipping Services |
| hikaye | DHL achieved the impossible: delivering a package yesterday... Horizon FCB Dubai orchestrated this transcontinental performance to demonstrate DHL's speed and reliability. Imagine this: you've forgotten a birthday and you wish you could turn back time to deliver that birthday gift the day before. DHL, in partnership with Horizon FCB Dubai, turned this wish into reality. In a stunning display of logistics and creativity, DHL's latest stunt tells the fun and heartwarming story of a grandfather sending his granddaughter's birthday gift from Tokyo on January 26th, and thanks to DHL's speed and the magic of time zones, it arrives in Los Angeles on January 25th, her birthday. |
| Medya Türü | Branded Content |
| Süre | |
| Global Chief Creative Officer | Danilo Boer |
| Global Chief Creative Officer | Andrés Ordóñez |
| Yönetici Direktör | Reham Mufleh |
| Yaratıcı Yönetmen | Mohamed BARECHE |
| Chief Executive Officer (CEO) | Mazen Jawad |
| Yaratıcı Yönetmen | Colin Smith |
| Yaratıcı Yönetmen Ortağı | Antonio Cué |
| Müşteri Direktörü | Farouk Haber |
| Yaratıcı Yönetmen Ortağı | Thomas Nicolae |
| Sanat Yönetmeni | Ahmed Montaser |
| Motion Design | Ahmed Montaser |
| Post Prodüksiyon | Mariam Adel Awad |
| Post Prodüksiyon | Antoine Nassif |
| Prodüksiyon Şirketi | Saturated Productions |
| Yönetmen | Romain Thomassin |
| Editör | Romain Thomassin |
| Renklendirme | VIVID |
| Music Producer | Daniel Dalla Corte |
| Music Producer | Icaro Guedes |
| Renkçi | Essam Abdelsalam |
| Müzik | Vox Haus |
| Head of Project Management | Matheus Gugelmim |
| SFX | Cassio Machado |
5
WcDonald's Sauce - The Race To WcDonald's
Un dessin-animé pour la sauce exceptionnelle de McDonald's.
| Başlık | The Race To WcDonald's |
| Haftanın | DDB Mudra |
| Kampanya | The Race To WcDonald's |
| Reklamcı | McDonald's |
| Marka | WcDonald's Sauce |
| İlk Yayınlanma Tarihi | 2024 / 4 |
| Sektör | Restaurants & Fast Food |
| Medya Türü | Web Film |
| Süre | |
| Chief Marketing Officer (CMO) | Arvind R.P. |
EDITOR'S PICK
en partenariat avec PITCHVILLE
+1
Guide Michelin - Porto
Le Guide Vert Michelin se transforme grâce à Fred & Farid Paris pour vous aider à mieux préparer vos vacances de printemps et d'été et affirmer son positionnement cultures.
| Başlık | Porto |
| Haftanın | FRED & FARID Paris |
| Kampanya | Guide Michelin Voyage et Cultures |
| Reklamcı | Michelin |
| Marka | Guide Michelin |
| İlk Yayınlanma Tarihi | Sadece aboneler |
| Sektör | Sadece aboneler |
| Slogan | Sadece aboneler |
| Medya Türü | Outdoor/Out of Home |
| Yönetici Direktör | J...en Gr....di Sadece aboneler |
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Senior Interaction Designer - Truck & Emerging Tech (Onsite)
Crown Equipment Corporation
New Bremen, United States
