Insights from JWT Atlanta

Each year, the Bill Sharp Award recognizes excellence in marketing, advertising and media by presenting a financial scholarship to an up-and-coming industry leader. The award was established in honor of advertising pioneer and diversity leader William “Bill” Sharp. His efforts… Daha fazla oku

Adworld’s version of election season – SXSW 2017 PanelPicker – has officially commenced. The conference has become one of the largest events in creative technology and emerging media. PanelPicker, a crowdsource tool established by SXSW in 2007, lets the community decide who… Daha fazla oku

It’s that time of year again. In just a few weeks, the Cannes Lions International Festival of Creativity will once again take over France and dominate the industry news cycle. Cannes Lions has become a global benchmark for what good creative looks like and, in turn, is a critical indi… Daha fazla oku

This week it was announced that J. Walter Thompson would be adding to its portfolio of military-affiliated clients: effective immediately, J. Walter Thompson Atlanta will be leading the creative strategy and execution of the United Service Organization’s (USO) national brand advertisin… Daha fazla oku

Shell North America celebrated the launch of Shell V-Power NiTRO+ Premium Gasoline with a first: a Times Square takeover to introduce a game-changing fuel delivering triple-action protection against gunk, wear, and corrosion for the best total engine protection you can get. This commemorat… Daha fazla oku