Başlık | Auto Trader Brand New Cars |
Haftanın | Accenture Song |
Kampanya | Auto Trader Brand New Cars |
Reklamcı | Cox Enterprises |
Marka | Autotrader |
İlk Yayınlanma Tarihi | 2019 / 6 |
Sektör | Online Retail, E-store |
hikaye | Raise spontaneous awareness of Auto Trader as the destination for buying brand new cars, so everyone in the market for a brand new car uses Auto Trader to find one. |
felsefe | Auto Trader unveils its latest advertising campaign which brings to life the unnerving feeling of buying a car in a surreal, dream like film. The new campaign will see the car marketplace bring the concept of clutter to the forefront, highlighting that Auto Trader is there to silence the noise – for new and used cars alike. The film features a flock of parrots who act as a metaphor for the noisy car-purchasing market, before the film is finally resolved by Auto Trader, the antidote to the intimidating feeling of buying a brand-new car. |
Medya Türü | Television |
Süre | |
Editing Şirketi | Final Cut |
Ses Tasarım Şirketi | 750mph |
Head of Marketing Communications | Ben Darby |
Yaratıcı Ajans Başkanı | Nik Studzinski |
Yaratıcı Yönetmen | James Rooke |
Strateji Planlamacı | David Killick |
Strateji Planlamacı | Max Richards |
Ajans Prodüktörü | Victoria Dashwood-Quick |
Managing Partner | James Pool |
Müşteri Direktörü | Henry Bliss |
Prodüksiyon Şirketi | Academy Films |
Yönetmen | Michael Lawrence |
Prodüktör | Stephen Overs |
Prodüksiyon Sorumlusu | Yura Galitskiy |
Görüntü Yönetmeni | Michael Lawrence |
1st AD | Vadim Yuzba |
Editör | Ryan Beck |
VFX Company | Nineteentwenty |
VFX Supervisor | Ludo Fealy |
VFX Creative Director | Bill McNamara |
VFX Artist | Ludo Fealy |
VFX Artist | Chrys Aldred |
VFX Artist | Adam McHale |
VFX Artist | Ryan Hadfield |
VFX Producer | Emma Shuter |
VFX Producer | David Keegan |
Renkçi | Kai Van Beers |
Sound Designer | Sam Ashwell |
Sound Designer | Neil Johnson |