Başlık | A drop of possibilities (st English) |
Haftanın | McCann Health |
Kampanya | A drop of possibilities |
Reklamcı | Shanghai Blood Center |
Marka | Shanghai Blood Center |
İlk Yayınlanma Tarihi | 2021 / 4 |
Sektör | Blood/Organ Donation |
hikaye | Blood is in great demand, especially during COVID. But due to quarantine and safety concerns, blood donations have dropped rapidly. Many people are also not willing to give blood because they can’t see the outcome of their actions, or don’t think the problem concerns them. How could we increase blood donation in Shanghai at this difficult time? |
Medya Türü | İnteraktif |
Süre | |
President | Connie Lo |
Global Chief Creative Officer | Matt Eastwood |
Yaratıcı Yönetmen | Samson Du |
Yaratıcı Yönetmen | Pierre Loo |
Sanat Yönetmeni | Jerry Lee |
Yaratıcı Yönetmen | Tommy Cheung |
Sanat Yönetmeni | Tracy Tang |
Sanat Yönetmeni | Jai-Jun Sun |
Müşteri Direktörü | Elaine Gao |
Müşteri Temsilcisi | Mandy Zhou |