Marie Curie - "Kick the bucket"

Saatchi & Saatchi

Saatchi & Saatchi London, United Kingdom

6023

Başlık	Kick the bucket
Haftanın	Saatchi & Saatchi
Kampanya	Whatever you call it
Reklamcı	Marie Curie
Marka	Marie Curie
İlk Yayınlanma Tarihi	2019 / 11
Sektör	Disease Awareness, Support Groups & Associations
Slogan	Whatever You Call It, We Should All Talk About It
felsefe	Saatchi & Saatchi London has produced a new campaign for the charity Marie Curie which aims to highlight the way people avoid talking about death and dying by using euphemisms and encourage more people to start a conversation. Most people aren’t comfortable thinking or talking about dying, and the new campaign, ‘Whatever you call it’ uses a series of animations that highlight the many euphemisms (such as Kick the bucket, Pop your clogs and Meet your maker) people use instead of talking about death.
Medya Türü	Print
Süre	30 seconds
Ses Prodüksiyonu	Factory Studios
Ses Post Prodüksiyon	Finger Music
Business Affairs	Adrian Ash
Reklam Sorumlusu	Meredith Niles
Reklam Yazarı	Ryan Price
Reklam Yazarı	Sarah Heavens
Yaratıcı Yönetmen	Dan Treichel
Yaratıcı Ajans Başkanı	Guillermo Vega
Sanat Yönetmeni	Maria Suarez-Inclan
Strateji Planlamacı	Richard Huntington
CSU Director	Rui Ferreira
Account Management Team	Laura Battersby
Account Management Team	Cassie Allen
Account Management Team	Marie Deery
Tasarımcı	Nathan Crawford
Medya Ajansı	Opticomm
Medya Planlama	Nicky Legg
Prodüksiyon Şirketi	Moth Animation
Sound Engineer	Mark Hills
Kompositör	Craig Brown