Başlık | Richter |
Haftanın | McKinney |
Kampanya | Audi Racing |
Reklamcı | Audi |
Marka | Audi |
İlk Yayınlanma Tarihi | 2001 / 3 |
Ürün | Audi Racing |
Sektör | Cars |
Slogan | 202 m.p.h. (7.6 Richter) |
felsefe | Advertise racing success. Results: Audi had its second consecutive winning season in 2001: several ads ran throughout the year. Audi's performance credentials were improved; consumers began giving more credit to Audi for important brand scores such as "performance" and " fun to drive". |
Sorun | Boost Audi's performance image. |
Medya Türü | Magazine |
Market | United States |
Yaratıcı Yönetmen | David Baldwin |
Müşteri Temsilcisi | Rod Brown |
Ajans Prodüktörü | April Minton |
Sanat Yönetmeni | Gerardo Blumenkrantz |
Reklam Yazarı | Jon Wagner |
Reklam Sorumlusu | Mary Ann Wilson |