Royal LePage - "Helping You"

LXB Communication Marketing Montréal, Canada

2485

Başlık	Helping You
Haftanın	LXB Communication Marketing
Kampanya	Helping You
Reklamcı	Royal LePage Real Estate Services
Marka	Royal LePage
Posted	Şubat 2007
Sektör	Real Estate
Slogan	Helping you is what we do
hikaye	An exceptional real estate agents is the link that lets you enjoy your life to its fullest. He doesnt sell houses, he provides you with the right context for us to live and appreciate lifes small and daily moments.
felsefe	Using a Royal LePage business card as the main thread to the story, show how their agents play a predominant role in their clients lives... all the while remaining in the background of things. No sales pitch, no script... just 30 seconds of emotion, of feelings and life as it is meant to be.
Sorun	Position Royal LePage real estate agents against very active real estate brands in an extremely crowded sector.
Sonuç	A total endorsement from all 9,000 plus agents in the province of Quebec. As this campaign has only been on air for 2 months, it is too early to indicate quantitative results. These will be done in the spring.
Medya Türü	Television
Süre	30 seconds
Market	Canada
Görüntü Yönetmeni	Steve Asselin
Sanat Yönetmeni	Martin Dessureaux
Yaratıcı Yönetmen	Pier Lalonde
Reklam Yazarı	Pier Lalonde
Yönetmen	Francis Leclerc
Müşteri Temsilcisi	Richard Paquet
Müzik	Luc Sicard
Animasyon Efektleri	6ix Degres
Ses Prodüksiyonu	Audio Z