Başlık | Autoboatome |
Haftanın | RPA |
Kampanya | University of Farmers |
Reklamcı | Farmers Insurance |
Marka | Farmers Insurance |
İlk Yayınlanma Tarihi | 2010 / 10 |
Sektör | Insurance |
hikaye | Farmers Insurance launched the University of Farmers campaign to creatively position and differentiate the company by its core strength: Farmers agents are the best agents in the insurance category. The campaign focuses on the in-depth training agents receive at the actual University of Farmers in Agoura Hills, Calif., rated the No. 1 training program in the insurance category. Spectacular scenarios, both on TV and online at www.universityoffarmers.com, reveal a simple truth—a well-educated insurance agent will get you the best insurance policy for your needs and more than likely save you money in the process. The character who ties all the creative together is esteemed Professor Nathaniel Burke. Tough but fair, loveable yet gruff, he is played by well-known character actor J.K. Simmons. The spot, "Autoboatome," shows a wave runner is caught on fire in a tree. Agents are quizzed and challenged by Professor Burke. |
Medya Türü | Television |
Prodüksiyon Şirketi | Moxie Pictures LDN |
Müzik Şirketi | Jonathan Elias |
Müzik Şirketi | Elias Arts |
Özel Efektler | The Mill NY |
Telesine | Company 3 |
Editör | Haines Hall |
Editing Şirketi | Spot Welders |
Prodüktör | Ken Averill |
Prodüksiyon Sorumlusu | Lizzie Schwartz |
Görüntü Yönetmeni | Russell Carpenter |
Yönetmen | Martin Granger |
Ajans Prodüktörü | Selena Pizarro |
Prodüktör | Gary Paticoff |
Yaratıcı Yönetmen Ortağı | Tom Hamling |
Yaratıcı Yönetmen Ortağı | Laura Hauseman |
Grup Yaratıcı Direktörü | Pat Mendelson |
Yaratıcı Ajans Başkanı | David Smith |