| Başlık | Into HBO |
| Haftanın | Droga5 |
| Kampanya | Into HBO |
| Reklamcı | Home Box Office, Inc. |
| Marka | HBO |
| İlk Yayınlanma Tarihi | 2016 / 6 |
| Sektör | TV/Radio Programs & Stations |
| hikaye | Exactly how obsessed are you with Game of Thrones, Silicon Valley and Last Week Tonight with John Oliver? HBO tests the depths of your nerd knowledge in a new campaign from Droga5—the agency's first work for the paid cable network—that sends you down a rabbit hole on Instagram, where you answer trivia to solve clues leading to fun prizes. The Game of Thrones contest came first, rolling out Friday—and is, unfortunately for you GoT fans, already officially over. But you can still take the quiz, which works like this: It opens on the familiar static screen that HBO uses at the beginning of each show. Clues are written in the captions; you click on tags in the photos to answer the questions and move to the next screen. There are lots of dead ends, featuring amusing original videos from the show's stars, and you have to go back and try again. The first person to get all the way through the puzzle is the winner. |
| Medya Türü | İnteraktif |
| Süre | |
| Prodüksiyon Şirketi | Pet Gorilla |
| Yaratıcı Ajans Başkanı | David Droga |
| Yaratıcı Ajans Başkanı | Ted Royer |
| Yaratıcı Ajans Başkanı | Sally-Ann Dale |
| Yaratıcı Yönetmen | Erik Hogfeldt |
| Yaratıcı Ekip | Toby Treyer-Evans |
| Yaratıcı Ekip | Laurie Howell |
| Yaratıcı Ekip | Evan Barkoff |
| Yaratıcı Ekip | David Spradlin |
| Yaratıcı Ekip | Niklas Lindstrom |
| Yaratıcı Ekip | Alice Tam |
| Yaratıcı Ekip | Samantha Deevy |
| Yaratıcı Ekip | Tom Hyde |
| Yaratıcı Ekip | Kristoffer Aldorsson |
| Yaratıcı Ekip | Caitlin Chandler |
| Yaratıcı Ekip | Michelle Villarreal |
| Yaratıcı Ekip | Katia Billings |
| Public Relations Expert | Home Box Office, Inc. |
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