Başlık | Found It |
Haftanın | J. Walter Thompson London |
Kampanya | Found It |
Reklamcı | Debenhams |
Marka | Debenhams |
Posted | Kasım 2014 |
Sektör | Department Stores, Supermarkets |
Slogan | This Christmas, JWT unveils the fabulous world of Debenhams |
hikaye | How exciting would it be to stay overnight in a department store at Christmas and search for the perfect gift? This year, the Debenhams Christmas ad features a group of lucky children doing just that: running around, hiding out and playing together in a Debenhams store at night. The film follows their search in each department for their perfect gift and culminates with Meadow, a six year old girl locating her present, a cuddly Reindeer toy. JWT created the “Found It” campaign to celebrate the delight we all experience when finding the perfect gift for a loved one. The campaign also demonstrates the breadth of gifts Debenhams offers, making it the perfect place to shop this Christmas. Directed by David Edwards the advert features Paul McCartney’s 1984 classic hit single "We All Stand Together". The campaign also includes print, outdoor, digital and instore executions. |
Medya Türü | Television |
Süre | |
film müziği | We All Stand Together - Paul McCartney |
Daha fazla bilgi | www.foundit.co.uk |
Prodüksiyon Şirketi | Rattling Stick |
Yaratıcı Yönetmen | Russell Ramsey |
Reklam Yazarı | Kat Thomas |
Reklam Yazarı | Alex Ball |
Sanat Yönetmeni | Ronnie Vlcek |
Sanat Yönetmeni | Simon Sworn |
Tasarımcı | Alta Rezazadeh |
Yönetmen | David Edwards |