Johnnie Walker - "Marc Herremans (90 sec)"

BBH

BBH London, United Kingdom

24405

Başlık	Marc Herremans (90 sec)
Haftanın	BBH
Kampanya	Keep Walking
Reklamcı	Diageo
Marka	Johnnie Walker
Posted	Aralık 2010
Ürün	Whisky
Sektör	Spirits, Fortified Wines
Slogan	Keep Walking
felsefe	BBH wanted the film to feel as real as possible and so it filmed it around the area in Belgium where Marc lives and trains. The most amazing part of the film is where it shows Marc walking again this is to show that Marc in his head is still the same person he always was and his spirit has been unaffected by the accident. This was achieved by using a body double and some advertising magic and the results look very real.
Sorun	We first came into contact with Marc last year when Johnnie Walker Belgium used him in a local campaign. Johnnie Walker s Global Brand Team felt he had such a powerful story and wanted to make a global film out of it. Despite being paralysed from the chest down since 2002 he is the embodiment of "Keep Walking" and a real inspiration to all.
Medya Türü	Television
Market	United Kingdom
film müziği	I Shall Be Released
Post Prodüksiyon	MPC LDN
Ses	Wave Studios
Reklam Sorumlusu	Gavin Pike
Yaratıcı Ekip	Justin Moore
Yaratıcı Ekip	Hamish Pinnell
Yaratıcı Yönetmen	Nick Gill
Ajans Prodüktörü	Victoria Baldacchino
Müşteri Temsilcisi	Tass Tsitsopoulos
Prodüksiyon Şirketi	Blink London
Yönetmen	Benito Montorio
Prodüksiyon Şirketi Prodüktör	Ben Mann
Prodüksiyon Sorumlusu	James Bland
Görüntü Yönetmeni	John Lynch
Editör	Andy McGraw
Editing Şirketi	Stitch
Other	Bob Dylan
Artist	Bob Dylan