Super-Pharm - "Trail of Perfume"

BBR Saatchi & Saatchi

BBR Saatchi & Saatchi Ramat Gan, Israel

7809

Başlık	Trail of Perfume
Haftanın	BBR Saatchi & Saatchi
Kampanya	Super-Pharm Presents: The Trail of Perfume
Reklamcı	Super-Pharm
Marka	Super-Pharm
İlk Yayınlanma Tarihi	2013 / 2
Sektör	Health & Pharmaceutical Products
hikaye	Using dance as metaphor, they're highlighting some of the other sundries, too. The first out of six spots created by Saatchi & Saatchi, Tel Aviv being perfume.This spot illustrates the trail a perfume spritz takes from the first moment the wafting scent leaves the skin to the last moment when the intended target notices the alluring smell and then like a moth to flame, gets sucked in.The ads feature the international dance company Inbal Pinto & Avshalom Pollak
felsefe	dance as metaphor to Products
Sorun	SuperPharm, Israel's largest drug store chain, wants people to know they sell more than meds.
Medya Türü	Television & Cinema
Süre	47 seconds
Yaratıcı Yönetmen	Nadav Pressman
Yaratıcı Yönetmen	Sharon Refael
Sanat Yönetmeni	Michal Gonen
Reklam Yazarı	Orit Bar-Niv
Prodüktör	Dorit Gvili
Prodüksiyon Sorumlusu	Gali Strarkman
Müşteri Direktörü	Shani Shaul
Müşteri Temsilcisi	Yael Sulzbacher
Müşteri Temsilcisi	Lia Glikman
Müşteri Temsilcisi	Yarden Enosh
Strateji Planlama	Nir Abraham
Strateji Planlamacı	Doron Bar-Gil
Yönetmen	Ram Baruch
Prodüksiyon Şirketi	Shoshi & Udi
dance group	Avshalom Polak & Inbal Pinto
Müzik	Shmulik Noyfeld and Avi Balelli