| Başlık | Peace One Day |
| Kampanya | Peace One Day |
| Reklamcı | A Lap Around The World |
| Marka | A Lap Around The World |
| İlk Yayınlanma Tarihi | 2012 / 9 |
| Sektör | Institutional/Public Interest/Non-Profit Org. |
| Slogan | Click Here to Twitt for Peace Day |
| hikaye | Peace Day is 21st of September; aiming to become an annual day of non-violence and global truce. The tipping point of awareness that will allow this day to become institutionalised in the calendar is roughly 20% of the world’s population. To promote and raise awareness around Peace Day, we’ve initiated an experiment called ‘A Lap Around The World.’ The aim is to see if we can make a tweet, promoting Peace Day, travel one whole lap around the world. Each tweet with the hashtag #PeaceDay21Sep will be pinned on the map and, if successful, eventually complete a line of tweets across the entire globe by 21st of September. |
| Medya Türü | Web Site |
| Daha fazla bilgi | http://alaparoundtheworld.com |
| Other | Riccardo Bartoli |
| Tasarımcı | Keith Bone |
| Yaratıcı Yönetmen | Felipe Montt |
| Yaratıcı Yönetmen | Henrik Düfke |
| Reklam Yazarı | Henrik Düfke |
| Sanat Yönetmeni | Felipe Montt |
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