| Başlık | First Taste |
| Haftanın | Saatchi & Saatchi |
| Kampanya | First Taste |
| Reklamcı | TED |
| Marka | TEDx Sydney |
| İlk Yayınlanma Tarihi | 2013 |
| Sektör | Trade Shows, Events & Festivals |
| hikaye | In what has rapidly become one of the most endearing moments of TEDx Sydney 2013, a charming short film by Saatchi & Saatchi Sydney and Heckler, The First Taste, has stolen the hearts and palates of the event attendees as well as a wider digital audience. Designed as an interstitial mind cleanser, a conference sorbet if you will, the two and a half minute film, one of several deployed during the program, depicts a group of young children tasting for the first time an unusual food – gherkins, Vegemite, anchovies etc. The film has already gained international media attention, and been featured on Good Morning America and ABC News. |
| Medya Türü | Television |
| Süre | |
| Yönetmen | Matt Gilmour |
| Yaratıcı Yönetmen | Matt Gilmour |
| Prodüksiyon Sorumlusu | Will Alexander |
| Yaratıcı Yönetmen | Damon Stapleton |
| Ajans Prodüktörü | Llew Griffiths |
| Prodüksiyon Şirketi Prodüktör | Bonnie Law |
| Görüntü Yönetmeni | Hugh Miller |
| Editör | Andrew Holmes |
| Renkçi | Ben Eagleton |
| Prodüksiyon Sorumlusu | Louisa Eagleton |
| Prodüktör | Harry Milas |
| Kamerasaman | Simon Wellink |
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