Ekstra Bladet - "Unmasking a Racist Agenda"

Accenture Song DK

Accenture Song DK Copenhagen, Denmark

35762

Başlık	Unmasking a Racist Agenda
Haftanın	Accenture Song DK
Kampanya	Unmasking a Racist Agenda
Reklamcı	Ekstra Bladet
Marka	Ekstra Bladet
İlk Yayınlanma Tarihi	2018 / 9
Sektör	Racial/Ethnic/Minority/Disability Awareness
hikaye	In June 2018 the Danish parliament announced that from august 1st it will be illegal for people to wear Islamic veils in public. A law that is not only discriminating towards the less than 200 women in Denmark who wears Islamic veils. But is also in conflict with the Danish constitution. Only a few days after the announcement, the news media Ekstra Bladet created a Facebook event, called ‘The longest masquerade in Denmark’. Starting on August 1st and till the law has been reversed. The masquerade works as a tool for people to freely wear whatever they want to wear, as the law states that if you’re on your way to a costume party, you’re allowed to wear head garments. A loophole the lawmakers failed to see for themselves, and the loophole Ekstra Bladet used to expose their agenda. Digital advertisement created by Hjaltelin Stahl, Denmark for Ekstra Bladet, within the category: Public Interest, NGO.
Medya Türü	İnteraktif
Süre	162 seconds
Creative Lead	Kenneth Kaadtmann
Sanat Yönetmeni	Sune Overby
Sanat Yönetmeni	Karl Kristian Krarup Kjær
Reklam Yazarı	Kenneth Kaadtmann
Reklam Yazarı	Niels Heilberg