Honda CBR 1000RR-R Fireblade - "Generation meeting"

Publicis Brasil Comunicação

Publicis Brasil Comunicação São Paulo, Brazil

988

Marka: Honda CBR 1000RR-R Fireblade
Ülke: Brazil

Reklamcı: Honda Motor Co., Ltd.

Başlık	Generation meeting
Başlık (ana dil)	Encontro de Gerações
Haftanın	Publicis Brasil Comunicação
Kampanya	CBR 1000RR-R Fireblade SP 30th Anniversary Ed.
Reklamcı	Honda Motor Co., Ltd.
Marka	Honda CBR 1000RR-R Fireblade
İlk Yayınlanma Tarihi	2023 / 3
Sektör	Motorcycles
felsefe	Honda Brazil presents its latest film to celebrate the 30th anniversary edition of the Honda CBR1000RR-R Fireblade. In a celebration of classic and modern, the campaign features the Brazilian Superbike World Championship rider, Eric Granado, and the journalist and professional pilot, Leandro Mello. Sharing the track, Mello pilots the first generation of the original CBR900RR Fireblade, is an icon of his time, while Granado pilots the latest CBR1000RR-R Fireblade, the result of three decades of evolution. Eric Granado's skills highlight the performance and speed of the latest Fireblade, while the experienced reviews of Leandro Mello provide valuable insight into the unique features of the original Fireblade and how the "Total Control" technology influenced the design of the latest model. The film is an homage to the essence of the model, evoking a sense of nostalgia and reverence for a machine that captured the hearts and minds of motorcycle enthusiasts around the world with its sporty design, advanced features and cutting-edge technology.
Medya Türü	Branded Content
Süre	139 seconds
Reklam Sorumlusu	Marcelo Langrafe
Reklam Sorumlusu	Odair Dedicação Jr.
Reklam Sorumlusu	Erica Mayumi Tabata
Reklam Sorumlusu	Henrique Barbosa Branquinho
Yaratıcı Ajans Başkanı	Mauro Ramalho
Yaratıcı Yönetmen	Fabio Astolpho
Yaratıcı Yönetmen	Daniel Ribeiro
Yaratıcı Yönetmen	Luís Felipe Figueiredo
Yaratıcı Yönetmen	Cláudia Cecília
Yaratıcı Yönetmen Ortağı	Ricardo Sarno
Yaratıcı Yönetmen Ortağı	Carla Said
Yaratıcı Ekip	Erich Moreira
Yaratıcı Ekip	Markito Mesquita
VP of Client Services	Gabriela Borges
Client Services	Isabela Atra
Client Services	Marcella Spada
Client Services	Lucas Sabino
Client Services	Juliana Moreira
Client Services	Enzo Meneghel
Head Of Planning	Juliana Elia
Planning Team	Fabiana Franco
Planning Team	Pedro Rangel
Planning Team	Ketilen Gomes de Carvalho
Planning Team	Soraya Franco
Media VP	Maurício Almeida
Media Team	Aline Brazolotto
Media Team	Priscila Rocha
Media Team	Mayara Godoi
Media Team	Adeva Chagas
Head of Technology and Project	Maria Fernanda Laudisio
Proje Sorumlusu	Marcos Montagna
Proje Sorumlusu	Veronica Santos
Proje Sorumlusu	Vinicius Leite
Head of RTV	Renata Sayao
RTV	Fatima Basilio
RTV	Valeria Andrighetti
RTV	Leo Alves