Opel ADAM & Opel Crossland X - "Opel on Amazon"

McCann Worldgroup Germany

McCann Worldgroup Germany Frankfurt am Main, Germany

Ödüller

2721

Marka: Opel ADAM & Opel Crossland X
Ülke: Germany

Reklamcı: Opel

Başlık	Opel on Amazon
Haftanın	McCann Worldgroup Germany
Kampanya	Opel on Amazon
Reklamcı	Opel
Marka	Opel ADAM & Opel Crossland X
Posted	Kasım 2018
Sektör	Cars
hikaye	Nowadays you can buy everything online: jewelry, trips or socks. With just a few clicks, your shopping cart is filled with everything you ever wished for. Except cars! These are still only sold at dealerships. Studies show that a good third of all car buyers would like to buy their next car online. In addition, every second product search takes place on Amazon. So why not sell cars on Amazon? And that’s exactly what we did, by radically simplifying the car sales process on an Amazon.de brand page. This made the largest online shop in Germany the largest Opel dealer in Germany over night. Opel sold the Opel ADAM and the Opel Crossland X – lifestyle cars for a young female audience – on the most instant and mobile platform there is.
Sorun	The Opel ADAM is Opel's smallest car in the range, a highly customizable lifestyle car. The Opel Crossland X is a stylish crossover with SUV styling, highly efficient engines, premium innovations and exceptional flexibility.
Medya Türü	İnteraktif
Creative Agency	MRM McCann Frankfurt
Yaratıcı Ajans Başkanı	Sebastian Hardieck
Yaratıcı Yönetmen	Martin Biela
Grup Yaratıcı Direktörü	Thomas Dempewolf
Reklam Yazarı	Christian Endecott
Reklam Yazarı	Fabian Moretti
Reklam Yazarı	Katharina Schifferdecker
Sanat Yönetmeni	Gift Amlumyong
Sanat Yönetmeni	Nico Koehler
Sanat Yönetmeni	David Apel
Sanat Yönetmeni	Volker Henze
Sanat Yönetmeni	Christian Kilian
Sanat Yönetmeni	Jan-David Winter
Social Media Manager	David Broghammer