Başlık | Football |
Haftanın | McCann London |
Kampanya | Helping Protect What We Love Since 1933 |
Reklamcı | Reckitt Benckiser |
Marka | Dettol |
İlk Yayınlanma Tarihi | 2021 / 6 |
Sektör | Hygiene & Personal Care Products |
hikaye | the integrated campaign reveals a new documentary-style approach for Dettol. At its centre are three 60” brand films, showcasing authentic, real-life stories of determination and commitment to the things that matter. The films star Ben and Alex, bike-mad brothers from Nottingham; Yasmin, the empowered heroine of The Saltley Stallions Women’s Football Club; and Catlin Leigh, rising Lancastrian judo star. |
felsefe | Dettol’s new UK brand campaign encourages us to tap into the passions that make us truly happy - and protect what we love doing most. |
Medya Türü | Television |
Süre | |
Prodüksiyon Şirketi | MindsEye |
Ses | Wave Studios |
Yönetmen | MINDCASTLE |
Post Prodüksiyon | Absolute |
Marketing Manager | Luca Tamagni |
Brand Manager | Justyna Dadal |
Brand Manager | Hattie Lanz |
Prodüksiyon Şirketi | CRAFT |
Agency TV Producer | Elin Tiberg |
Yaratıcı Yönetmen | Matt Crabtree |
Yaratıcı Ekip | Richard Holmes |
Yaratıcı Ekip | Simon Lotze |
Managing Partner | Kate Modeland |
Direktör | Naomi Beaumont |
Global Strategy Director | Karen Crum |
Strateji Planlama | Matilda Ruffle |
Strateji Planlama | Ipeknaz Erel |
Müşteri Direktörü | Elena Kalogeropoulos |
Müşteri Temsilcisi | Sophie Grierson |