Copywriter bei Serviceplan
at
Serviceplan Group
Munich Area, Germany, Germany
| Başlık | Save me |
| Haftanın | Serviceplan Group |
| Kampanya | Save me - the ski pass that saves lives |
| Reklamcı | Ötztal Tourism |
| Marka | Sölden |
| İlk Yayınlanma Tarihi | 2015 / 12 |
| Sektör | Destinations (Countries & Places) |
| felsefe | The first ski pass with a built-in positioning chip. With this every skier in the ski resort Sölden is automatically locatable. After an avalanche a radio signal is immediately being sent out. The reflector in the pass returns it. And the mountain rescue can then pinpoint the victim’s exact location. The good thing about Save Me: The reflector is passive, meaning it doesn’t need batteries, so it’s always "on". |
| Sorun | Off-piste skiing and snowboarding are more popular than ever. But also dangerous. Every year more than 5.000 people worldwide are buried by avalanches. During the search for the victims every second counts. Unfortunately, most people buried don’t wear any avalanche emergency equipment. Because it’s expensive and the danger is often underestimated. This makes it extremely hard for the mountain rescue to find and recover them in time. |
| Medya Türü | Ambient |
| Süre | |
| Daha fazla bilgi | savemepass.com |
| Yaratıcı Yönetmen | Matthias Harbeck |
| Yaratıcı Yönetmen | Christian Gosch |
| Reklam Yazarı | Vladislaus Tyszkiewicz |
| Reklam Yazarı | Lucas Müller |
| Sanat Yönetmeni | Sandra Willibald |
| Sanat Yönetmeni | Alexander Budau |
| Yaratıcı Yönetmen | Franz Röppischer |
| Yaratıcı Yönetmen | Lorenz Langgartner |
| Yaratıcı Yönetmen | Sandra Loibl |
| Yaratıcı Ajans Başkanı | Alexander Schill |
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